The Multi-Store Memory Model

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Multi-Store Model of Memory The multi-store model is the explanation for how memories are processed. It explains why only a few things are remembered and why some things are remembered and others aren’t. Atkinson and Schiffrin were the first to describe the multi-store model. They designed a simple diagram to show the multi-store memory: Sensory memory Environmental Stimuli Attention Short-term Memory Maintenance Rehearsal Information Retrieval Elaborate Rehearsal Long-term Memory Retrieval Sensory memory Environmental Stimuli Attention Short-term Memory Maintenance Rehearsal Information Retrieval Elaborate Rehearsal Long-term Memory Retrieval The Multi-store Model has 3 different places for memory storage. Information passes from store to store in a linear way and there are different explanations for forgetting in each store The first store is where sensory memory is processed. Sensory memory is made up of several stores (The eyes, ears, nose, fingers, tongue etc.) The visual system receives iconic memory which is visual stimuli (shape, colour, size and location). The hearing system receives echoic memory which is from auditory stimuli. The sensory stores are always receiving information but not all of this information receives attention and remains in the sensory store unprocessed for only a short period of time, therefore it is often not noticed. If a person’s attention is focused on any one of the sensory memory stores the memory is then transferred to the Short-term Memory store. The Multi-store model shows that Attention is the first step to remembering something. In the sensory store if attention is focused towards a sensory memory it is forgotten. After a memory is transferred to the short-term memory store it is in a ‘fragile’ state. This means that if it isn’t rehearsed it will disappear (decay) quite quickly. When a memory
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