Thus, democracy and a fair voting group become tainted. I would definitely say that Comedy Central's Daily Show with Jon Stewart and the Colbert Report are part of the "media" that affects people’s opinion. These television shows are a way to provide comedic relief to the issues our economy faces; however, these shows still have an impact of how the viewer will understand an issue at hand. It is very difficult for anyone to be completely unbiased and with constantly hearing other people’s opinion through the media. We cannot make a decision of how “we” feel about the topic.
Francine Prose's article Voting Democracy off the Island describes the fast rise in popularity in reality television shows such asSurvivor, The Apprentice, The Bachelor, and Average Joe. It chronicles how the producers of such shows have capitalized on casting ordinary people and amateur actors into situations where they must compete in unconventional methods to gain such prizes as large sums of cash and relationships. The competitions involve tactics, such as being secretive and deceptive, that would not always be present in normal everyday competitions. Prose makes the argument that because TV watchers are so captivated by these reality shows, they become desensitized to everyday values. The shows often turn events that a person would
Steven Reiss’s article, “why America loves reality TV”, explains that Americans fantasize about being famous. Many Americans believe that if others can achieve fame, so can they. Reiss clarified that contestants from different television shows compete everyday to get the highest ratings out of viewers. Reiss stated: “what seems real about reality TV is that it allows Americans to fantasize about gaining status through instant fame”. According to Reiss reality TV educates viewers its shameless behaviors that are shown by the contestants.
Ironically The Colbert Report is a copy of the O'Reilly Factor except in a more comedic fashion. What does this do for the Government. Well again it puts a detour in the way of the government. Now instead of having just opinionated news now we are having a opinionated news that is exaggerated for humor. On his show February 5 2009 Stephen Colbert joked about the stimulus plan.
“The Biggest Loser” Shalen Gill Essay # 3 The obesity rates in North America of adults as well as children are among the highest in the world. North Americans tend to forgo nutrition for convenience. (Leigh, 2011) So why not produce a reality show that people can sit on the couch and watch. “The Biggest Loser” is a reality show that was introduced by NBC and first aired on NBC in 2004. (Wikipedia) “The Biggest Loser” has influenced many seasons and adaptations of the show across the world; it has inspired video games, cookbooks, music compilation CD’s of workout songs, work out videos and even new studies based on viewers of this type of reality show.
Reality television frequently portrays a modified and highly influenced form of reality, at times utilizing sensationalism to attract audience viewers and increase advertising revenue profits. Participants are often placed in exotic locations or abnormal situations, and are often persuaded to act in specific scripted ways by off-screen "story editors" or "segment television producers", with the portrayal of events and speech manipulated and contrived to create an illusion of reality through direction and post-production editing techniques. Reality TV, which is in the business of making us feel good rather than be good, actually contributes to the growing problems in our society by celebrating human weakness rather than human excellence. Reality TV doesn't empower us, but rather overpowers us by taking our innate power and inner knowing and spirituality away from us, leaving us feeling insecure, inadequate, less fulfilled, isolated and confused by virtue of the promotion of anti-social behavior, excessive self-indulgence, self-entitlement, greed, compromised integrity, obsession with winning at all costs, and erosion in morality. Although the critics of reality TV are highly outspoken, there is also the counterargument of the benefits of the genre on its participants and audience.
Marketing Management & concept design-assignment 2 | Negative Effects of Celebrity Endorsement | Jeneef Joshua V.J-215111077 | | I MBA,2011-2013 | | Celebrity marketing has become a common affair in today’s breakneck competition. There has been a traditional belief that when a celebrity endorses a product or a brand, it tends to perform well in the market. In the next few pages I will be taking you through an analysis of how a celebrity’s endorsement affects a company’s market share and more importantly the negative side of celebrity endorsement. Celebrity endorsement is a key marketing strategy which is now widely adopted by many brands to gain a significant pie of the market. It has become one of the key marketing mix elements.
For e.g. In (Allen and Mendick, 2013) whose study was centred around the cultural analysis of social class-making in reality TV drew on Qualitative interviews with young people aged between 14-19. Young people, particularly teenages would have been less willing to open upto an authoritative figure and so this allowed the researcher to build a rapport and gain Verstehen whilst also fulfilling an analystical objective such as describing group norms. On the other hand practival issues such as Time and Money would airse. In order to build a successful rapport you would need to find a skilled researcher, which would lead to a higher cost.
A large number of these young people are easily influenced. As soon as a new fad or way of speaking is shown to look cool on television, these young people and sometimes even older people try to copy these trends. When the show “Jersey Shore” televised in 2009, it contained fighting, humor, relationships, and excessive drinking. This show has been popular with a large number of today’s college students. Even though the show only aired once a week, it portrayed a bad image that parents did not want their children to be idolizing.
With all the various T.V stations and programs we have it teaches people about society rules and how to fit in. There are many shows that give advice on dressing, for example the show What Not To Wear, and various dating shows. There are even shows that have videos of people doing outrageous things for pure entertainment and laughing, in which other people mimic because they believe it helps them fit in. An example of how media influences us "Following the 9/11 terrorism, media coverage followed accusations by government authorities that pointed toward al Qaeda as the group that carried out the attack on the United States and Osama bin Laden as leader of that group. Those news reports on the attack and the aftermath shaped public opinion to support the war on terrorism."