P5 What is positioning? Positioning is very important that the business develop a specific marketing mix so that they can influence the potentials of the customers. This is something that will help the business to design they own brands in their own imagination so that it will meet the customer’s needs. It is very important that the business understand the customers point a view about their products so that they can improve on the products. For example this is including things like such as if the customers is going to choose to buy their clothes from a business like Debenhams as they might be trying to show that they are very happy on the product that they are selling.
They will able be given the opportunity to compare prices, read product reviews and view brand offers on social media like Facebook. This give of service will allow Tesco’s customers to walk away satisfied with what they have purchased. This would fit into the objective Productivity improvements and new technology because they will be using a new technology scheme to be able to send these recommendations to their customer whist in store. They will also be using new technology by adding in the Wi-Fi system. If it proves a success this could be a major new addition for
First, offering to purchase on the website will gain more attention from customers because of the convenience of time. Time plays a huge role in customer’s experience, for that reason customers will gain the easy of buying products online at Kudler Fine Foods. Additionally, KFF can advertise the unique products and services offered added to having customers enjoy the benefit of shopping online. For instance, coupons, weekly specials, gift cards are some of the incentives that the website can offer to attract more customers’ trough the website and increase revenue. In conclusion, Kudler Fine Foods needs an effective management team to operate successfully at their best ability by allowing them to implement their knowledge and skills to improve productivity around the business.
Decisions in Paradise Part II Melissa Kelley MGT/350 January 30, 2012 Berkline has brought the ideal of establishing a greater presence in Kava to the table. To create a greater presence in Kava it will be necessary to understand what this country needs from Berkline. Berkline is a leading manufacturer of furniture who came to Kava for better work performance, quality, also more affordable labor and overhead. After a great deal of brainstorming I have gathered some options for steps that the company can take which will benefit the people of Kava but also help Berkline at the same time. The first step was to evaluate what problems Kava is facing; next I had to look for options that would aid the people while ensuring the success of Berkline.
This will then attract more customers due to her business being noticed by more potential clients. A website can be created at any point during the business, although it is most effective when you have already had a few customers and the business is already open. This is because the business would already be known and customers can then recommend other potential consumers to the website for more information. A business website should
In case of internet café, all the various kind of research can be used in make a marketing decision whether there is any market for an internet café business. As primary research is the most basic research, therefore we can use that particular process to observe the area whether they have any chance for internet café business. It can also be used for experiment on the cases like how many could like to have free internet and how many would like to have free internet while they are enjoying their coffee. Survey the local and the targeted people for the café. Field trails can also be used by offering the service and observing the reaction of the people.
We all love the feel of fresh cotton sheets on the bed and light cotton clothes in the summer, but at what price to the environment does our cotton come, and what more environmentally friendly product can replace it. In this essay I will prove how I can
adinkra are visual symbols created by the Asante people of ghana and the gyaman people of Ivory Coast, that represents concepts. they're used extensively in fabrics, pottery, logos and advertising. the symbols have a decorative function but also represents objects that encapsulate evocative messages that convey traditional wisdom and the aspects of life. red one- Akyinkin; it means changing oneself; playing many parts. the other red one- Sankofa; go back to fetch it.
This will give McBride Financial Services an idea of where they need to improve or to verify if they need to expand the target audience. McBride Financial Service will be looking at using social media to target the customers in McBride Financial Services desired audience. Marketing Media McBride Financial Services targets professionals, retirees, and families so it is important to choose the appropriate media to target the specific audience. The goal is to reach the target audience to due this McBride Financial Services will use the Internet, which includes social media, television, movie, and radio ads. The use of smart phone applications would benefit McBride Financial Services by targeting professionals or the younger families.
P5 Explain how internet marketing has made a selected business more efficient, effective and successful. In this assignment I will be explaining how internet marketing has made a selected business more efficient, effective and successful. Opportunities for business efficiency Business efficiency is very important for a business. The reason why is because, in order for a business such as B&Q to surpass their competitors such as Homebase, Wickes and other DIY businesses they need to use the web to interact with suppliers and customers, by using the web B&Q will become much more efficient because they can meet customers ‘demands’ and suppliers ‘needs’. Streamline customer communications is a very efficient way of working because streamline customer communications deliver fast services, this is best way to keep customers satisfied and when customers’ are satisfied the business becomes more efficient because they are meeting needs and accumulating capital.