The word “new” evokes excitement and the desire to update to look fresh from the reader. It also plays into today’s societal values of buying the latest products and keeping up with new styles. Furthermore, the Calvin Klein company was careful with its word choice in this ad. Instead of saying “introducing a new line of clothing” or “fashion”, it says “movement” to allure to the targeted audience of people who would buy exercise clothing. Even the name of the clothing line, Performance, calls to mind the values of execution and
Also, by having the website divided into different sections, users will be able to quickly find the desired product on the website which they are looking for. This will allow the customer to purchase the products from the website speedily and this process will allow ‘Fashion House’ to move closer to achieving their goal. Furthermore, the payment process on the website is also very efficient and will allow the business to achieve their purpose of generating sales as the website accepts all major credit and debit cards. This is very convenient for customers as it will speed up the payment process which will contribute to the business getting closer to achieving their goal. How the website’s design meets the needs of the targeted audience: My website for ‘Fashion House’ has been designed in a simple, yet professional format to meet the needs of the businesses targeted audience.
This shows that the extent of digitalization has contributed to the growth and increasing diversity of the new media on society. Digital convergence has resulted in interactivity. Both convergence and interactivity have impacted on the growth and increasing diversity of the new media on society creating a participatory culture where media producers and media consumers interact with each other. Being able to vote for their favourite contestant and being able to call the judges on x factor has resulted in users having more control over media consumption than in the past as they are able to put forward their own opinions. In other words,
Explain how Internet Marketing can make your business more efficient, effective and successful (P5) The increasing availability of the web gives Adidas all kinds of opportunities to speed up their interaction with both suppliers and customers. Tis can lead to a number of efficiencies. Supply chain efficiencies: A business will always be both a buyer and a seller, buying products from other businesses , buying product from others and selling to others or private consumers. A company like Adidas has to buy the materials it uses before it can sell finished products. For business working with supply chains they can create smother, faster ways of dealing with the firms they regularly buy from.
The distribution networks of the new companies are high and tends to affect the operations of JCP. Therefore, the company should build a strong distribution network so as to counter significantly the operations of the new companies that produce similar products. The “mom and pop” stores have been reported to resort in selling products online, otherwise they become obsolete. J. C. Penny’s SWOT analysis The strengths of the company are: * The existence of more than 1100 locations worldwide * Their quality products such as clothing, jewellery, beauty products and even footwear and furniture * The company also offers shipment of their goods for customers, which gives their customers the best experience in the end, hence attracts more customers. * The company also offers free haircuts for the children The weaknesses of JCP Since its competitors give similar products, the company is faced with limited market share 2. International business operations have also challenged the services of JCP due to the current emerging economies worldwide.
I have a working knowledge of the items that are being sold and can offer personal experiance as to why they should purchase from the store. .Urban Outfitters is a place where teens go. It helps me forget all my troubles somehow. The clothes are so trendy and up to date and really help me make a fashion statement.Also the clothes look great on every skin color and texture. | 2.
E-Business Strategies for Broadway Café Table of Contents Introduction 2 TASK 1 2 TASK 2 4 TASK 3 5 References 7 Introduction E-business is the latest buzz word in the business world today because of the development of a number of web development technologies. The application of the same helps to target a larger base of customers using a single point of contact using the minimum possible resources. A niche value chain amongst all the stakeholders of the business can be created by using the latest available digital technologies (Lumpkin & Dess, 2004). The implementation of these strategies depends on the size of business. TASK 1 E-business will definitely act as one of the major tools to revive the Broadway Café.
Looking ahead she sees a lot of opportunities to bring value around the world. TJX has one of the widest range of demographics in retail. TJX believes that they will gain more U.S and international market share. They plan to become more aggressive toward marketing to attract new customers for the up-coming year. They also plan to upgrade the shopping experience by offering new and exciting initiatives.
Introduction/Background In today’s society, the realities of the virtual world and the real world have merged. With increasing innovations in technology, the virtual world has become the new and popular space to conduct businesses, network and even dating. Some people are even getting married online, using websites such as Second Life to do so. Technology can impact real world relationships, both negatively and positively, and the divide between the virtual world and the real world is narrowing. Understanding how to best use both the real world and the virtual landscape could help strengthen our current relationships, whilst paving the way for new ones.
Primark company history, ethos etc Why join us? Primark has become a fashion sensation through its high-quality, high-fashion basics. Its expansion into new countries, and its new products, excite customers and staff alike. Reasons to join us With many stores in the UK, Ireland and Spain, Primark offers opportunities in one of the most dynamic environments in any fashion retailer. Whether you want to be a store manager, sales assistant, buyer or a professional specialist in head office, there are exciting opportunities for the right people.