Apple Inc Internal and External Factors

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Apple Inc. Factors MGT/230 October 1, 2012 Apple Inc. Factors Over a 100 years ago we would have never dreamed of the technology we have today much less the advancement of the cell phones we carry. Thanks to Apple Inc. we carry the most advanced technology in the palm of our hands. These are to include Macintosh, iPhones, iPads, and iPods, which are sold worldwide. Apple Inc. has strived to build a solid foundation and create a way to stay one step ahead of other competition by hiring outstanding managers. Managers must remain consistent and understand how the internal and external factors may affect the four functions of management in a business. The four functions of management are to plan, organize, lead, and control. Some factors that may affect the four functions of management include globalization, technology, innovation, diversity, and ethics. Globalization Apple Computer Inc. first started out as a garage-based business, by a businessman named Steven Jobs and a tech guru Steve Wozniak. “Apple Computer Inc. first established in 1976 and later incorporated in the late 1970s,” ( The company founders decided to remove the World Computer from their name, to showcase their expansion strategies within the company. After Apple invented the first mouse driven computer named Macintosh in 1984, the company concentrated on the reinvention of their technology strategies with other electronic equipment. “In 1988, over a million Macintosh computers had been sold, with 70% of sales to the corporation,” (Funding Initially making them the highest ranked in technology of their times. Companies often question how they would go about globalizing and succeeding in an establishment that has potential growth within the company. Apple Inc. began globalizing by integrating their worldwide strategy, not only in their products, design,

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