Mcfarland Video Document

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McFarlane Video 1. Review the six major challenges facing managers today. Which of those has Todd McFarlane faced? The six major challenges according to the video are Land, Labor, Capital, Knowledge Learning, and Entrepreneurship. Of these Todd emphasized Entrepreneurship and Knowledge, but especially the first. 2. What quality of work life factors drove McFarlane’s decision to start his own business? In your opinion, what effect do you think this had organizational behavior in Marvel? How do you think Marvel could have handled it differently? As defined in our text, “The term quality of work life (QWL) is frequently used as an indicator of the overall quality of human experiences in the workplace. The QWL concept expresses a true respect for people at work and their rights to job satisfaction” ((Hoboken, 2011, pg. 8). I believe and apply true respect in all areas of the workplace and it is a real life principle, but rights to job satisfaction, you have got to be kidding me! What kind of namby-pamby b.s. is this? Life is what you make it. Not what you have a right to, especially satisfaction. Todd had a very strong creative genius and Marvel did not allow it to flow. He also wanted rights to the characters he created…think about this with me… if I am paying you (very well I might add), to draw and be creative, am I going to give you the rights to the characters you create while I am paying you?? No way! If you want rights to what you create, go out and create a billion dollar, worldwide, multi-million copies distributorship and then you can have all the rights you want! That is just what Todd did. If I was Stan Lee, the publisher of Marvel, and recognized Todd’s brilliance, yes I might have made some concessions to keep him onboard. I do not think Marvel as the giant corporate behemoth it is, is capable of that. Did it change the way they

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