An automated ordering system will help with this issue, as well. Having qualified people in positions such as the baker, wine steward and butcher, are essential to the core values of Kudler Fine Foods. Having to pay them, does make the payroll higher, but it is a cost, that this business will have to pay. Having these people is one reason customers shop there, for the advice, and interaction these people provide. Qualified in store experts, is something that sets this business apart from other stores.
The situation is very ironic because the grocery stores with nutritious food advocates for fast food restaurants that are, in context, competing with their sales. Prices of fast food products appear cheaper than full home cooked meals. On average, costumers pay four dollars for a drink, a burger, and a side item. Additionally, fast food is fast. Each fast food corporation has special procedures to keep their paying costumers happy by giving them exactly what they asked for, fast food.
I sometimes is at my booth for maybe 5-10 minutes before the waiter acknowledges that I am there and come to see if we want to start out with some drinks. After the waiter gets our order and brings us our food, he is nowhere to be found. They do not know whether we are satisfied or not. They just walk off and I do not see them until they think that we are finished and ready for the bill. When I look on the menu, the way they have their food displayed is great.
Also they will be able to get feedback from customers from the website. Kudler has moved away from taking inventory on paper to using computer software to manage the items that are sold, shelved and items that are in the back to be placed on the shelves. By the company getting this new technology within their organization they will be able to maintain everything smoother then before (Kudler Fine Foods). They will be being able to allow customer to use the website to see what they store has before they get there and see what sales that are going on at that particular time. Also, they are able to keep up with the inventory easier then taking it down on paper when
A monopolistic Competition market has many sellers and provides good substitutes but differentiates their products from other companies. The nature of competition in a monopolistic market focuses on marketing, special features and pricing (Colander, 2010). Kudler Fine Foods has only a few competitors in the market that offers the same products and service to its customers. This market structure has negative and positive effects. A positive effect of Kudler Fine Foods in a monopolistic market structure is that they lead in the market and can increase competition between companies and make massive profits by setting higher prices (Colander, 2010).
Another major characteristic is the supply/demand conditions. The cost of the products depends a lot their suppliers. Higher quality food costs more which then means those restaurants cost more to the customer. If the restaurant can find high quality products at a cheaper price then they can make more money. 2.
The firm needs more attention to a solid marketing effort including a website design and website launch and it needs to find alternate means of financing beyond its current sources. In 2003 and 2004, more than 52% and 60% of the customers felt that they paid more for the merchandise that the merchandise was worth. Kudler Fine Foods will employee a generic strategy of focus. Kudler Fine Foods will serve their niche market that is the gourmet chef and people that appreciate and are willing to pay for high quality, specialty, organic and locally grown foods. “A firm pursuing a focus strategy is willing to service isolated geographic areas; to satisfy the needs of customers with special financing, inventory, or servicing problems; or to tailor the product to the somewhat unique demands of the small- to medium-sized customer” (Pearce and Robinson, 2009, p.205).
One reason is because it’s priceless being that it is printed out on all our customer receipts. The second reason is because it will bring people back to our restaurant or at least consider it. The final reason is that it will bring customers here during lunch hours. For many restaurants, there slowest hours are during the day so we figure that giving them this coupon to use before 3PM any day of the week will give us busier lunch hours and higher revenues each day of operation. I’ve seen this idea used in many famous restaurants like Cheesecake Factory, Starbucks, fast food places and
Making good use of real estate (using the in store kitchen for catering cooking) and improving efficiency/lowering cost (agile inventory system) gives the organization a competitive advantage in the gourmet food industry. “Marketing has encouraged the purchasing department to find ways to reduce costs of ordering foods and minimize
There are several different individuals who dine here such as actors, actresses, media, business men and women, large families, and couples. They literally cater to all types of individuals making everyone comfortable and not one more then the next. I would love to work at this restaurant because they work as a family and team. The work ethics each employee puts into their job exudes as they walk around very confident about this establishment and job performed. There are several different positions in this hospitality industry that if accomplished successfully by each worker helps the customer enjoy their dining experience.