Kent International Business Study

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KENT INTERNATIONAL BUSINESS STUDY May 2010 Kent International Business Study Contents EXECUTIVE SUMMARY ...................................................................................... 2 Introduction ......................................................................................................... 11 PART A: ESTABLISHING A BASELINE POSITION ........................................... 13 A1. Definition of internationalisation ................................................................ 13 A2. Summary of the Kent business population and its characteristics ............ 14 A3. Current position on internationalisation ..................................................... 18 PART B: OVERCOMING BARRIERS TO INTERNATIONALISATION ............... 22 B1. What are the barriers to internationalisation.............................................. 22 B2. Broadband infrastructure .......................................................................... 26 B3. Sectors and clusters and internationalisation ............................................ 32 B4. Current business support for internationalisation ...................................... 39 B5. The views of Kent businesses................................................................... 45 B6. Case studies ............................................................................................. 47 PART C: CONCLUSIONS AND RECOMMENDATIONS .................................... 53 C1. Conclusions .............................................................................................. 53 C2. The internationalisation journey ................................................................ 55 C.3. Recommendations ................................................................................... 57 Annex 1: Kent international Business Study - Questions to be answered........... 62 Annex 2:

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