India Cultural Values

1558 Words7 Pages
Traditional cultural values in India are high on paternalism, power distance, uncertainty avoidance, and loyalty towards community and Indian management systems are based upon centuries of rules and regulations from various dominating empires; different religions; a very influential caste system that, knowingly or unknowingly, intentionally or unintentionally, influences the organizational system of Indian enterprises; the British Raj who ruled India for about 200 years; and more recently, the globalization of world economies and its influence on the Indian management system. Things are gradually changing, however, as India continues to be exposed to foreign multinationals and the challenges of competing in the global marketplace and Indians become more open to adopting and accepting Western business practices and institutions including professional organizational and managerial structures and governance standards. When first measured by Hofstede on his cultural dimensions, India preferred a much larger power distance than in the US; however, the countries were roughly equivalent with respect to both uncertainty avoidance and masculinity and, in fact, appeared together in a cluster in the weak uncertainty avoidance/masculine quadrant. The US was much more individualist than India although India was still in the middle on that axis and much less collectivist than other then developing countries. India scored above the average on long term orientation in a range with countries like Brazil and Thailand yet still well below the scores of China, Hong Kong, Japan, Taiwan and other Asian countries. Nigam and Su later reported that societal culture in India has traditionally been described as collectivist, high power distance, high on masculinity and high uncertainty avoidance. In their study of India and nine other countries based partly on Hofstede‘s model Aycan et
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