3. Threat of Rivalry Personal Computers and the music/audio market are Apple’s two main areas of competition. Their leading competitors are Dell, HP, and Microsoft. Personal computers are quite popular today and with so many choices, the sales price of the computers need to be lowered to a competitive price which can, again, lead to a loss in profit. However Apple has, because of their easy to use and widely available, fair priced iPod(s), cornered the music market.
Instead of sticking to its previous strategy of coming up with new unique products, Apple for the first time engaged itself in price wars. So lack of innovation, market saturation and price wars were some of the strategic issues which led to decline in profits. 2. What factors, internal and external to the firm, were contributing to the above issues? Change of internal management was one of the factors contributing to above issues.
The photographic paper market similarly declined from a peak in 2003 to about 60% of the size by 2011 (4). In short Kodak lost ground in its shrinking primary market which had been a much better revenue generator than digital proved to be (5). Kodak belatedly declared a digital strategy in 2004; eight years after its revenues had peaked. This strategy was still based on photographic prints as an end point for consumers, which proved flawed. Kodak both invented and successfully marketed professional and consumer digital cameras.
Apple Inc Strategic issues: 1. Low sale performance in Ipod unit from 2009 to 2011 Unit sales by Ipod was 54,132 million in 2009, decreased by 7% to 50,312 in 2010 and then kept dropping to 42,620 in 2011. The dramatic decline in Ipod unit sale from 2009 to 2011 resulted from the introduction and popularity of smart phones, which have combined functions of music player, computer, cell phone. Recommendation: Taking advantage of Ipod’s physical feature and add more innovative function on it. 2.
Apple and Foxconn improve their working conditions Apple is an American multinational companies, design and sales of consumer electronic products, computer software, and personal computers, Macintosh series computer in the company's best-known hardware products iPod, iPhone and iPad. Foxconn is a Taiwanese multinational electronics manufacturing company, headquartered in Tucheng, Taipei County, Taiwan. It is the world's largest manufacturer of electronic components, the largest exporter in Greater China. Foxconn has been involved in some controversy, mainly how to manage employees in China; it is the largest private employer in the world. Fair Labor Association in 2012, Apple hired to audit the working conditions at Foxconn.
Cannibalization and Globalization of Samsung and Apple Assignment 2 Student name: Jingtian, Luo Student number: s3424939 Table of Contents Executive Summary………………………………………………………………………………3 Introduction………………………………………………………………………………………….5 Viewing of Existing Research…………………………………………………………………8 Methodology……………………………………………………………………………………….12 Findings……………………………………………………………………………………………….14 Implications of Research……………………………………………………………………..18 Conclusion…………………………………………………………………………………………..23 Reference List………………………………………………………………………………………24 Appendix……………………………………………………………………………………………..28 Executive Summary: In recent years, the old model of mobile phones are getting excluded from the market; on the other side, the new brand of mobile phones which we call it ‘smart phone’ has occupied the main market sales. Since quarter 4 of 2012, iPhone and Samsung Galaxy has obtained more than half of the total marketshares in the world. The research draws attention to the fact that before 2008, the market share of Apple was 3.4% of the worldwide smartphone market. The Iphone’s key competitors such as Samsung mobiles was the 2nd largest mobile trader since 2007, and then become then become the world’s largest manufacturer of mobile phones since 2011 (Grobat, 2013). In 2008, Iphone sales had been increasing to 12.9%, which is the triple amount of sales compare to the year 2007.
THE IMPACT OF APPLE – Outline 1. THE INTRODUCTION (4 - 5 sentences) Hook: “Apple’s shares rose 2.6%, making the company worth about $625 billion, the most valuable company of all time” (Lazarowitz, 2012, August 20). author, year Connecting Sentences: Thesis Statement: (topic + predictors/subtopics) Topic: the impact of Apple Subtopics/Predictors: 1. the computer 2. the telephone 3. the music industry Without a doubt, Apple has drastically impacted the computer, telephone, and music industry. 2. THE BODY A. Subtopic 1: the computer a) MacIntosh – first computer - lap tops – elegant, thin, light b) Software – graphics c) iPad – design - applications B. Subtopic 2: the telephone a) iPhone – Smart phone - design – elegant, touch screen b) impact on landlines – enormous drop in use; - change in lifestyle, and communication c) applications - camera, texting, the Internet, Google maps, video C. Subtopic 3: the music industry a) iPod – impact on CDs, tapes, etc; creation
My name is Rohit Vadvadgi and I am here to tell you about how Steve Jobs changed modern technology. After extensive research, I have concluded that the three main areas in which Steve Jobs changed technology has been music, the personal computer, and the cell phone. So let’s start with how Steve Jobs left a lasting impression on the music industry. The new millennium was all about a rapid transition to digital content delivery; cassettes and CD’s were quickly becoming obsolete. With the introduction of the iPod in 2001, Apple sparked a digital revolution, which allowed consumers to carry thousands of songs on a single small device in their pocket.
Steve Jobs the co-founder and former CEO of Apple and Bill Gates the creator of Microsoft are considered to be some of the best entrepreneurs. Personally I think Steve Jobs was the better entrepreneur. One of the main reasons is that when Apple was at it’s worst time Steve got rehired as the CEO and made them popular when they were on the edge of shutting Apple down. Another reason is that Steve Jobs at the beginning when Apple was the biggest computer company Bill Gates stole from their operating system. So basically in other words if it wasn't for the Operating System Steve Jobs built then Bill Gates wouldn't have had something to base his Os on.
* Market share today: Out of 2,000 big companies Wal-Mart is at 17 with 201.36 billion in market value and in its industry of retail, Wal-Mart is ranked #1 with Home Depot and Target behind. * Profitability of the company compared to the past: Last year Wal-Mart closed with their net sales at $344.992 billion and as Wal-Mart finishes their third quarter their net sales is at $269.8 billion, this is a positive for them and an 8.6% increase on sales. B. Strategic Posture 1. Mission * The company’s current mission objective is to give their customers what they want.