Corporate Social Responsibility - Pros and Cons

486 Words2 Pages
The concept of Corporate Social Responsibility is the continuing commitment by business to act in ways that contribute to economic growth while addressing social and environmental priorities of society at large. Studies report that companies can only bear the brunt of an increasing economic competition if it consciously sets out to do good, instead of merely concentrating on the idea of making money. Some might say that this idea sounds rather idealistic, or even utopian. I genuinely believe all businesses are capable of finding ways in which their affluence can lead others to wealth, as opposed to their poverty. In my opinion, doing well financially and doing good for society and stakeholders can be seen as a competitive advantage. There are several examples of companies managing to do both – to meet demanding ethical values and add great value for all stakeholders, while being among the most competitive and profitable in their industries. The question is; can a business be valuable to the society and also be a financial success? Will this concern cause a conflict between shareholders and stakeholders? First of all, you can recruit much better employees over time if your company stands for something well beyond the product that you’re selling. People want to affiliate with a company that lines up with their set of values. Second of all, a company’s footprint is very much related, in a positive way, to its financial performance. In the 21st century, all kinds of stakeholders are looking at companies with expectations that businesses have a responsibility and an obligation to deliver social metrics, as well as financial ones. Business generosity appeals to all stakeholders including consumers, partners and suppliers. Consumers tend to become more discerning about the brands they buy from and their values, and businesses built on the concept of

More about Corporate Social Responsibility - Pros and Cons

Open Document