Case Study Brandon Group, Inc.

1115 Words5 Pages
Brandon group old systems are considered to be potentially problematic, one of the limitations of OMD does not support relational database, as such ad hoc query and reporting was difficult. OMD is no long meeting the needs of the organization. Bandon’s objective now to build on the core functions of the OMD system and enhance it with enterprise wide supplemental technology that bridges the gap between the current capabilities and the company’s future needs. Bandon Group, Inc., is in the process of looking the possibility of integrating an ERP system to replace the old legacy OMD currently in place in all its’ locations. There are no questions as to if Brandon Group should pursue an ERP and CRM solutions in order to meet the company goals and its needs. For Brandon group to be competitive in the office equipment business, they should definitely pursue an ERP and a CRM solution for its company. Bandon should first pursue an ERP solution as CRM solutions can be easily integrated within an ERP environment. From the case study, Bandon Group's Information system dept. are facing great amount of redundancy and difficulty in supporting external and internal operations because of the depravation of integration between the company's systems and databases through the different departments of Bandon Group, Inc. Although all the four division of Brandon groups are connected to OMD, there are no common records for customer, each division keep record of their customers, as such the same customer many have different data set in accounting and in marketing. It was difficult for the company to not only provide accurate information regarding customer billing and information to its own customers, but they could not keep accurate information such as revenue and expenses if each company had different information posted in the system, considering each department was under the same

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