Pepsi Strategic Analysis

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This Paper is working on Setting the Strategic Plan for PepsiCo International Company, American multinational corporation company Producing Beverages and Snacks in more than 20 Popular Brands and Products in some 200 Countries all over the world, Through the four Pillars of Strategic Planning. This Paper is working on Setting the Strategic Plan for PepsiCo International Company, American multinational corporation company Producing Beverages and Snacks in more than 20 Popular Brands and Products in some 200 Countries all over the world, Through the four Pillars of Strategic Planning. PepsiCo International Strategic Analysis PepsiCo International Strategic Analysis Table of Contents 1.BACKGROUND 2 1.1.PepsiCo Mission 3 1.2.PepsiCo Vision 3 1.3.PepsiCo Values and Philosophy 3 1.Strategic Analysis 4 1.1.SWOT Analysis 4 1.1.1.Strengths 4 1.1.2.Weaknesses 5 1.1.3.Opportunities 5 1.1.4.Threats 6 1.2.Environmental Scan 6 2.2.1 Natural Environment 6 2.2.2 . Societal Environment 6 1.3.Competitive Analysis 7 1.3.1.The Coca-Cola Company 7 1.3.1.1.Financial 7 1.3.1.2.Management 7 1.3.1.3.Marketing 8 1.3.1.4.Recent Acquisitions 8 1.3.1.5.Mission 8 1.3.1.6.Vision 9 1.3.1.7.Values 9 1.3.2.Cadburry Shweppes 9 1.3.2.1.Financial 9 1.3.2.2.Management 9 1.3.2.3.Marketing 10 1.3.2.4.Recent Acquisitions 10 1. BACKGROUND PepsiCo Inc. is an American multinational corporation headquartered in Purchase, New York, United States, with interests in the manufacturing, marketing and distribution of grain-based snack foods, beverages, and other products. PepsiCo, Inc. is founded by Donald M. Kendall, President and Chief Executive Officer of Pepsi-Cola and Herman W. Lay, Chairman and Chief Executive Officer of Frito-Lay, through the merger of the two companies. PepsiCo was formed in 1965 with

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