On April 9, 2009, Coca-Cola Company reported cash and cash equivalent to be $6,816,000,000 and on December 26, 2009, Pepsi reported cash and cash equivalent to be $3,943,000,000. Coca-Cola has made almost double the cash and cash equivalent than Pepsi. Cash equivalent from both companies generally including their time deposits and other
■ From 1975 to 1995 both Coke and Pepsi achieve average annual growth of around 10% ■ American’s drank more soda than any other beverage ■ Very large market share. More than 50% after the year 1994 (reached the top to 54% in 1998). ■ Average 10.65% net profit in sales for both Pepsi and Coke. ■ The US soft drink market share of Coca Cola Company and PepsiCo Inc. grew from 53.8 % to 74.8% in the year 1966 to 2004. From this fact we can learn that the soft drink industry is dominated by these 2 firms which holding the market power and a competitive fringe with many smaller firms acting as price takers.
The Coca-Cola Company & Macroeconomic Environment By: Chris Hatfield, Tostao Mbemba, Keith Owens, & Leonardo Pabro Submitted in Partial Fulfillment of the Course Requirements For Principles of Economics ECON-312-68729 Professor Anthony Shotwell August 18, 2013 Introduction Coca-Cola is the largest and most successful soft drink company in the world. They offer many brands that include Coca-Cola, Sprite, Fanta, and many others. Coca-Cola has established itself in more than 200 countries around the globe. There are more than 900 factories worldwide as well. In the year 2000 Coca-Cola had 72% of their income generated from countries outside the U.S. Coca-Cola takes pride in its marketing strategies and their brands.
Coca-Cola 2004 financial report revealed more than $12,281 million dollars in current assets and according to PepsiCo financial report for the same year it revealed just $8,639 million dollars in their current assets. Coca-Cola revealed a decrease in their 2005 current assets and at the same time PepsiCo had an increase in their current assets. PepsiCo recorded $10,454 million
In the beginning of the 21st century it led the Mexican market in the production, distribution and sale of beer 57% market share, and Corona is the leader in the USA, and Canada importation beer segment market since 1998, and also is available in more than 150 countries where is recognized as a premium brand. The former Grupo Modelo vice-president of international sales, specifies the ambition further for the international market: "Our target has always been the total globalization of the brand” 2. Introduction Grupo Modelo is structured like a holding company consisting of a 77% majority share in a sub-holding company called Diblo, S.A de C.V. Diblo has a controlling interest in a number of companies that largely concentrates on the production, sale, export, and import of beer. Modelo is also one of the beer producers within this group. Grupo Modelo has been family operated
It immediately became a big hit and remains one of Brazil's best-selling beers. The Brahma Chopp, a pale lager with a 5% ABV, is still one of Brazil's favorite beers. In the early 1940s, Brahma launched Brahma Extra, which is a strong and full-bodied beer, that promoted its extra taste. In 1997, Brahma acquired Pepsi-Cola in southeastern Brazil, and therefore retained the rights to the distribution of Pepsi-Cola products in the region. Two years later, it eventually gained the exclusive rights to produce, market and sell Pepsi-Cola products throughout Brazil.
The brand has been owned by several different companies over the years and was recently purchased by the Cadbury Schweppes Company from Procter and Gamble Corporation. Hawaiian Punch joined the Dr. Pepper-Seven UP Inc. bottling network, which is the third largest carbonated soft drink bottler in the United States. This allowed the brand to be distributed in the soft drink aisle of the supermarket. The brand is unique in that it is sold in two different sections of the supermarket: the juice aisle as well as the carbonated soft drink aisle. II.
THE INDIAN SOFT DRINKSINDUSTRY In India, over 45 percent of the soft drinks industry in 1993 con-sisted of small manufacturers. Their combined business was worth$3.2 million dollars. Leading producers included Parle Agro(hereafter “Parle”), Pure Drinks, Modern Foods, and McDowells.They offered carbonated orange and lemon-lime beverage drinks.Coca-Cola Corporation (hereafter “Coca-Cola”) was only a distantmemory to most Indians at that time. The company had been pres-ent in the Indian market from 1958 until its withdrawal in 1977 fol-lowing a dispute with the government over its trade secrets. After decades in the market, Coca-Cola chose to leave India rather thancut its equity stake to 40 percent and hand over its secret formulafor the syrup.Following Coca-Cola’s departure, Parle became the marketleader and established thriving export franchise businesses inDubai, Kuwait, Saudi Arabia, and Oman in the Gulf, along withSri Lanka.
In the market of soft drinks there are many companies all competing for the same business, some are small local companies and some are large multinational companies but the primary competitor of PepsiCo, Inc is Coca-Cola, and vice versa. The operations of both companies extend well beyond the borders of the United States. Coca-Cola and PepsiCo, Inc both market to consumers around the globe, and of virtually all income segments. Each company produces similar products and services (Coca Cola Company, 2010). It is common knowledge that when a company makes the decision to venture beyond its domestic territory many challenges await, primarily the production and distribution of the merchandise becomes a concern.
The battle of the brands! Since the year of 1903, both Coca-Cola and Pepsi have been fighting to be the top carbonated soft drink in the market (Lim). Although one company has been around longer than the other, after determining the vertical and horizontal analysis, the profitability solvency and the liquidity ratios of each company; the findings shows that they are neck to neck with each other. These findings will also broadcast how the numbers of each category plays the roles of which company stocker holders and investors should invest their money in based off the time period of 2004 and 2005. Coca-Cola started in 1886, with its creator Dr. John S Pemberton creating flavored syrup.