Operation Strategy Of Dell

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INTRODUCTION: The purpose of this assignment is to know the strategies of DELL Company. First we know there operations in which we describe how there operation supports there business and Help them to become a most successful organization in the world. In this case we discuss different strategies of DELL Company also recommend them to make there strategies more effective and efficient. ABOUT DELL: Dell Computer was founded as PC's Limited in 1984 by university student Michael Dell. Selling assembled computers from his dormitory room, Michael abandoned the university during the planning stage of his first in-house computer design in 1985. The company was so successful that within two years PC's Limited had distribution offices in Europe, and changed its grammatically-incorrect name to Dell Computer Corporation. By 1991, seven years after selling its first computer, Dell Computer Corporation was listed in the Fortune 500. With much experience in mail order telephone sales, Dell was one of the first companies to offer computers for mail order via the internet. The Dell Coupon program made many Internet models cheaper than other brands, and continues to be popular to this day. STRATEGIES USED BY DELLS’ Dell Company’s mission is to be the number one company in the world by delivering the best computers and computers services for that they focusing on the following points and do the following operations to accomplish there strategies. • Highest Quality: Quality plays a vital role in success of any product Dell knows it better and therefore they hire the most talented people of the world also they acquire the small IT businesses by purchasing the organization from the whole world. It helps Dell to innovate the new ideas and maintain the quality of there product. • Leading Quality: As I told you in previous heading that they hire, acquire and

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