Office Depot Essay

738 Words3 Pages
Market Microenvironment A. Collaboration Office Depot had several collaborations over the years. Office Depots merger with Office Club, Inc. occurred in 1988. The merger helped Office Depot to become the largest office product retailer in North America. The company’s acquisition of H.Q Office International Inc. in 1992 was able to further expansion. Office depot expanded internationally when it acquired Eastman Office Products Corporation in 1993. Six additional mergers occurred, which allowed Office Depot to expand within its industry. Office Depot’s merger with Viking Office Products expanded the company’s international presence. Office Depot is currently a member of the Responsible Purchasing Network; it is an international network of buyers dedicated to social responsibility. B. Competition Office Depot is the world’s second largest supplier of office products. Its competitors are Staples (number one supplier of office products), Office Max, Wal-Mart as well as other specialty retail stores. Staples’ is the world's largest office products company. The company website states they are committed to making it easy for customers around the world to buy a variety of office products and business services. Staples’ has $23 billion in sales and operates 27 countries throughout North and South America, Europe, Asia and Australia. OfficeMax is a leader in business to business office products and retail office products. Office Max strives to help customers do their best work with the products and services they offer. Office Max has services in over 900 stores, catalogs and online. Wal-Mart focuses on servicing customers and members more than 200 million times per week. A low cost strategy is implemented to help consumers save money. Wal-Mart is located in 15 countries and employs more than 2 million associates worldwide. C. Suppliers Office Depot offers a

More about Office Depot Essay

Open Document