9 Conduct an in-depth financial analysis with regards to profitability, liquidity, and growth, and then provide an assessment of the overall health of the firm’s finances. 10 Using tools such as value chain and/or resource based view identify the competencies and skills the firm has that provide the organization with a competitive advantage and summarize their impacts (Be Specific). 11 Conduct a SWOT analysis on the company and describe its strategic relevance and summarize their impact. 12 Assess the strength of the company relative to the other Industry participants using a Competitive Strength Assessment (CSA) matrix. What conclusions can be made concerning the ability of the company to compete based upon your CSA matrix?
Explain how Porter’s five forces framework for industry analysis enables the attractiveness of an industry to be determined. Discuss the usefulness and limitations of the framework in helping managers formulate strategy. The principle question which will be explored throughout this analysis is how do Porter’s five forces framework determine the attractiveness of an industry. The limitations and usefulness of this approach will be examined and in order to investigate this issue there will be an explanation of what Porter’s five forces entail and how firms in the current dynamic market place can still benefit from this model. Additionally a closer inspection on the critique of his theory and a look at how his model can be complimentary to other strategic tools and as well as further developed in order for a firm to create a competitive strategy.
Do some number-crunching using the data in case Exhibit 1 to support your answer. Use the financial ratios presented in Table 4.1 of Chapter 4 (pages 83-86) to help you diagnose Costco’s financial performance. 7. Based on the data in case Exhibits 1, 5, and 6, is Costco’s financial performance superior to that at Sam’s Club and BJ’s Wholesale? 8.
11.0 How well is the brand executing in achieving its market position? 12.0 What should the brand be doing to enhance its market position? 13.0 Conclusion 14.0 References List of Table Title Page Table 1 Testing Method Table 2 NIKE+ Product Table 3 Marketing Mix for NIKE List of Figure Title Page Figure 1 Nike “Swoosh” Figure 2 Micheal Jordan Figure 3 John McEnroe Figure 4 Micheal Johnson Figure 5 NIKE’s Supply Chain Figure 6 Internet-Driven Supply Chain 3.0 Executive Summary Marketing management emphases on the marketing techniques and methods for the management of a company's marketing activities. The brand that I have chosen for this assignment is NIKE. NIKE is one of the biggest manufacturers of footwear and apparel for athletic.
According to this framework, there are 5 forces that determine the Competitiveness of a market and its Attractiveness and Profitability. These forces are derived from: (1) external sources of competition which are: threat of substitute products, threat of new entrants, and competitive rivalry within an industry (horizontal); (2) internal source of threats: bargaining power of buyers, bargaining power of sellers (vertical). Industry Analysis: The industry analysis can be used in several ways to guide your strategic decisions. Benefit from industry analysis by: Understanding the competitive forces in your industry. Assessing the attractiveness of, and growth opportunities within, a new industry.
REFLECTION: Debrief the exercise using questions such as: • How do you usually respond to competition? What are some constructive responses for an entrepreneur? • Do you think the ideas presented would actually work? Why or why not? • What do you consider the greatest potential competition for your proposed business?
What are the key assumptions that especially influence WACC? 5. What are the free cash flows of the packaging machine investment? Should Koh approve the investment? Management Summary Financial Health The financial health or strength of a company is measured by its ability to service its financial obligations senior to the common shareholders.
Case Outline Google has a mission to organize the world’s information and make it universally accessible and useful. This case describes Google’s history, its organization structure and continuous innovations which kept the business moving forward. The case discusses about Google’s strategic initiatives and the threats they pose to Yahoo, Microsoft, eBay and others. Google is facing a dilemma about what should it do next? Should it stay focused on the core competence of the company, i.e.
Keywords: Innovation, Entrepreneurial Business venture, Growth, Creativity INTRODUCTION Entrepreneurial business venture success depends on a number of factors which include business skills, entrepreneurial skills and motivation (Van Vuuren & Botha, 2010:607-625). Both Entrepreneurial skills and Business