Nowadays, the retail industry is targeting younger adults and senior citizens for hire and Wal-Mart is especially guilty for this. In reality it’s impossible to make a living working in retail and these targets are easy to manipulate. The majority of Wal-Marts goods are made outside of the U.S. and often in sweatshops. It’s displeasing and although the fine low prices are tempting, some customers will disappear because customers will feel terrible of workers treatment. Without customers, there is no business and this will hurt this large company in the long-term.
DynaCorp is a major leader in the ITC domain with a large customer base providing value added service and solutions to its clients and customers. Dynacorp has offices located all over the globe, Europe, Asia and Latin America to name a few. DynaCorp is currently undergoing an organizational crisis. As per feedback got from its own employees, the issues currently being faced are that new products were being developed at a very slow pace and the cost associated with them were way too high. There was a lack of proper supply -chain command.
Nike is not the only Western retailer to face criticism over how foreign workers work in poor conditions because these companies want big profits. When a factory collapsed in Bangladesh and killing more than 1000 workers, labor activists blamed American and European retailers because they wanted cheap production and do not care about safe working conditions. Even U.S. workers are suffering because they had their biggest pay drop on record, even though corporate profits have soared.
Nike was providing jobs to people in areas that was not easy to provide for their families but Nike made some mistakes. “The majority of challenges Nike had to overcome involved ethical issues and debates. Even though Nike was providing jobs to those who may not otherwise have one, it was paying “a mere $1.60 a day to Vietnam factory workers when the living wage is at least $3 a day” (Hill, 2009). Nike could have avoided this challenge by paying each employee worker the living wage of the country he or she lives in to purchase necessary items”. (Phoenix Business, 2014).
Many shoppers spend their free-time going to their local malls and shopping for new clothes, but do they ever take the time to wonder where the clothing comes from? Shoppers would most likely be astonished to find out that most of the clothes they buy at stores like the Gap and Wal-Mart are made overseas in Third World countries. These places are called sweatshops. At sweatshops, workers are exploited because they are treated poorly and work in very unsanitary conditions. They are paid very low wages, sometimes as little as three cents an hour, and children as young as four and five years old are forced to work (Guarini 1).
Coney Island was an escape and a business opportunity for a multitude of people. John F. Kasson’s Amusing the Millions, proves that Coney Island reflected the emerging urban industrial society, the social structure was an extreme opposite to that of the city, and the dramatic change in culture that Coney Island enhanced. The drastic comparison of Central Park to Coney Island shows how much the two have affected America, one way more extremely than the other. The civil war left millions with nothing which lead to millions working harder than ever to get the economic conditions back to normal. The creators of Coney Island worked very hard to give the perfect experience to all of their customers.
Another large problem team two elaborated on is factories in foreign countries. Factories are in third world countries, where the American standards of business ethnics aren’t even close to being followed. Kids are working at very young ages and wages are less that imaginable. Long hours are worked and employees are forced to lie about the conditions. This is possible because American law doesn’t take precedence in a foreign
All this began due to factory systems which began to grow and a demand of workers was increased. Factories hired children, women and any cheap human being who would work under their orders and rules under the same circumstances for everyone. And that’s how some workers realized by joining together and forming a group is much more powerful than an individual protesting alone. All companies and factories are in the path of Social Darwinism. All they care about is profits, not to serve humanity.
[pic] Assignment 1: Nike Case Study Marketing Management 488915 Prepared by: Table of Contents Nike – Company overview 4 Macro and market (behavioral) environment of the company 5 Nike Macro Market Conditions – PESTLE Analysis: 5 Nike Macro Market Conditions – Porters Five Forces 6 Determinants of Consumer Buying Behaviour 7 Nike - Unique Selling Proposition 8 Nike’s Marketing Mix (4Ps of Nike Inc.) 9 Product 9 Price 12 Place 13 Promotion 15 Potential future developments for the company 18 SWOT Analysis 18 Future Potential for the Company 19 Promising same quality and range worldwide - NIKEiD 19 Being a socially responsible company 19 Develop new products and apparel: 20 Target new markets 20 References: 22 Nike – Company overview Corporate Mission “To bring inspiration and innovation to every athlete in the world” Group The company was founded on January 25, 1964 as Blue Ribbon Sports by Bill Bowerman and Philip Knight, and officially became Nike, Inc on May 30, 1978. NIKE Inc based near Beaverton, Oregon, is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Wholly-owned Nike subsidiaries include Cole Haan, Converse Inc and Hurley International LLC. Cole Haan designs markets and distributes luxury shoes, handbags, accessories and coats. Converse Inc designs markets and distributes athletic footwear, apparel and accessories.
Bilal Bazzi Bazzi 1 Professor Bettacci English 1301 S49 11-9-12 Poverty Poverty has been the worlds most prominent issue since the days when opportunist took advantage if the weak, since the beginning of time. Sadly, with all the progress that the human race has achieved over the past couple centuries, we have yet to succeed at eliminating this social phenomenon that is eating us from the inside. People have reserved the right to enjoy life to its fullest, but unfortunately many today lack the resources needed to exhaust this right to its extremes, and this has caused a huge economic gap between the upper class citizens and the lower class citizens. Lives are endangered under extreme cases of poverty that some people lack not only the resources to enjoy life, but the resources to live at all. Some do not possess the