Are People Really Interested in Advertisements?

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Tuyen Pham Dr. William Brannon ENGL 1301-S13 02/19/13 Are people really interested in advertisements? Based on the research, “4 million dollars” is the huge number that companies have to pay for advertising their products during Super Bowl 2013. Why do those companies pay the enormous amount? What are the benefits from those advertisements? Will their products be sold fast? Will the companies get the high revenue after that? Each advertisement must have some distinctions that makes an audience unable forget what it is about. That is the reason for me to choose three advertisements that I found on Youtube accidently. One advertises Pepsi, and the other two of them advertises Heineken. My purpose is to analyze and evaluate these three advertisements, and humor is my criteria used to evaluate these advertisements. Pepsi, which is a most popular soft drink that many people can’t miss in their daily meals, is introduced in my first advertisement. It begins with two monks whose hands are holding an umbrella. They are walking on the bridge. There is a pagoda that was built on the mountain. A little boy who wears a backpack, is walking on the rock stairs from the bottom to the top of the mountain, knocking the door. An old monk opens the door and lets him in. A little boy is surprised because all of the monks had the same symbol, which is a circle and some designs in the middle, on their forehead. He is confused what that symbol stands for. A monk shaves a little boy’s hair because he wants to become a monk to learn kung-fu. His lessons include standing on the pole by one foot, and punching the hard wood panel. His teacher is disappointed because he couldn’t do the kung fu well. A little boy is upset, too. By the time he grew up, he performs all of what he had learned in front of many monks. His performance

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