Examine the argument that social identities are often characterised by inequality. Introduction There are many ways to look at identity and what it means for us as an individual and as a social group. A Social identity is given by connections to other people and social situations. Some of these identities are given to the immediate situation which is liable to change. However it’s when others choose an identity for an individual or a group because of their circumstances that we get negative value identity or in equal identity.
Each social control has distinct differences. One difference being that ideological social control is used in order to manipulate the way we perceive things while direct social control punishes those who violate norms. In chapter six of In Conflict and Order, the authors, Eitzen and Zinn state that media shapes how we evaluate ourselves and other people. Moreover, they state that media is used to affect the viewers or readers directly into perceiving and interpreting events. Furthermore, media has an enormous amount of power to influence or question the system (pg.
More specifically for the purposes of this review, it refers to the way in which individuals function in the public domain and interact with people that are in a position to affect their everyday lives. The key feature of communication is that it is both the medium and the message. It is important in its own right, in that an individual needs to be able to understand what others say and express themselves in order to function socially, and for the implications it has for all aspects of our lives, including accessing services, employment, education etc. Support refers to the activities put in place to support such individuals, whether at the request of the individuals themselves or at the recommendation of others, for example a doctor, a therapist or a social worker. 1.2 Your own role and practice can impact on an individual who has specific communication needs as if you do not communicate with a person in a way that they understand they may feel left out and alone, [ hence they may suffer from additional mental health disabilities such as depression.
Ideas of what is orderly and disorderly are also imagined and invoked by different communities in different ways. These ways of imagining order and disorder are heavily mediated through the mass media. (Staples et al., 2009) While there seems to have always been disorderly behaviour, it has a history. Forms of social order that are acceptable to some people may be seen as unequal and unjust to others, and thus prompt disorder as a form of resistance or opposition. Rather than addressing issues of inequality and injustice, people in positions of power may focus on governing forms of disorder.
Goffman was another interactionist who used the labelling theory to describe how we think of ourselves as actors who need to give a ‘convincing’ performance to the audience, this is the dramaturgical analogy. Goffman believes that we are social actors who are performing for the rest of society to persuade and prove to them that we can fit into the role given to us. He states that we use language, tone of voice as well as props and settings to give a perfect impression to the audience, however he argues that we do not have a ‘tightly scripted role’ as the functionalist theory believes, but loosely scripted roles that allow us to change certain factors. For example, when a teacher is teaching they have a certain script they follow, such as the curriculum, they use certain props to assist them teaching. This gives the students an impression that the teacher is well-organised and confident, however outside the classroom the students do not know if the teacher is what students perceive him to be.
Michael Degener Degener 1 Comp 1 8:30 11-17-11 How does the media affect society The Medias Affects on Society The media is undoubtedly a significant and influential aspect in modern day society. The media affects society through the facts it chooses to reveal. The media can choose to mention certain things and not to mention certain things. The media influences all types of people through various forms such as the radio, television, newspapers, etc. The media has an affect on all age groups from children to teenagers and young adults, and from older adults to senior citizens.
Propaganda is known to be the intentional manipulation of public opinion through hidden messages in advertisements and other media functions. Thus, propaganda uses many techniques to be able to deliver theses hidden messages to the public and influence their opinion. Fear, brainwashing, name calling, glittering generality, misinformation and much more are some of the techniques that propaganda uses to influence and manipulate the opinions of the majority. Propaganda finds the
How do the media represent disabilities? “Media coverage plays a crucial role in educating the public on disability issues” People are influenced by many media sources; these images affect our perceptions in many ways. What we see, hear and read in the media is often decided and influenced by a small group of decision makers. These editors, producers, programmers and budget-controllers are swayed by their own opinions of disability and what they believe will bring in audiences. They output dominant ideologies with which they mould society into obedience, shaping Britain in to a society who mostly agree with their hegemonic superiors.
These ideologies, which are developed to appear as nothing more than common sense, are taught to us through various institutions like the media. These ideas go hand in hand with the “needs” of those who contribute to the “media process” (Coulter, Feb.10). However, in order for these dominant ideologies and hegemonies to be successful, it must be “won, reproduced and sustained” so that the control of the bourgeoisie class resembles authenticity and naturalistic forms (Hebdige, 205). As a community, we are brainwashed with the dominant class ideals, but there are some who oppose and rebel against the norms of our culture. Mohawks and safety pins in the punk subculture represent this form of subversion and are viewed as a threat to the rest of society because they are believed to be a “symbolic violation of the social order” (Hebdige, 206).
Use and develop systems that promote communication 1.1 Review the range of groups and individuals whose communication needs must be addressed in own job role The purpose of communication is to share important information – as well as relatively trivial conversation – with others. Communication is a two-way process and involves active listening as well as speaking. Non-verbal communication, such as body language, is also vitally important. However, the most effective method of communication will differ in different situations. When dealing with another manager I would tend to use a variety of media such as spoken word, text message and email.