Your shoppers must always be able to find these necessity items in stock whenever they are needed. These much needed products include household cleaners, health and beauty items, paper products and food items. As the current market structure of the dollar general store is important we look at the effect of government regulations. As seen in the last couple of years, DG has started offering advanced in-store services to their employees which in turn is passed to the consumers. However, more services can be added to attract consumers the best thing any business person can do is to get familiar with the country that you’re targeting.
Terry’s key performance areas are focused on the location of her store and the brand of upscale products to provide consumers in that location. So I believe her goal is realistic because she has researched on her products quality, the customer demand for the product in the area and considered the income range that would afford the products. Not only is Terry’s goal realistic but it will help her be successful in her business. Terry’s idea for her eyewear business will be successful because of her effective planning and well thought forecast on her financial objectives. Terry estimated her investment on the product should be 75,000 to 95,000 in inventory to begin with considering off peak times when customers are likely to buy.
For example this is including things like such as if the customers is going to choose to buy their clothes from a business like Debenhams as they might be trying to show that they are very happy on the product that they are selling. Design of the marketing mix to satisfy the needs of the target market: The business will design their marketing mix around of the customers’ demands. This is important that the business design something that will meet the customers demand because they will have more sales and also more profits, if the business doesn’t do this they will lose sales and also a lots of profits, so this is very important that they do this if they don’t it will bring their businesses down. The business will make sure that they are investigation to find out what will be the best products
Khanthary Singnhoth Case Study Week 1 March 22, 2015 HRMG 5800 Tanglewood has developed into a chain with quality products for their customers. If they are to succeed more they must staff their stores with productive, skilled, and knowledgeable employees. Therefore, a KSAO would be perfect to staff the locations accordingly. If the company needed to staff for the retail stores then would benefit from using a KSAO to help select candidates who are appropriate for that position. To work in the retail location the employees should be knowledgeable on the goods sold, have great customer service skills, and have the ability to sell the product exceptionally well.
The distribution networks of the new companies are high and tends to affect the operations of JCP. Therefore, the company should build a strong distribution network so as to counter significantly the operations of the new companies that produce similar products. The “mom and pop” stores have been reported to resort in selling products online, otherwise they become obsolete. J. C. Penny’s SWOT analysis The strengths of the company are: * The existence of more than 1100 locations worldwide * Their quality products such as clothing, jewellery, beauty products and even footwear and furniture * The company also offers shipment of their goods for customers, which gives their customers the best experience in the end, hence attracts more customers. * The company also offers free haircuts for the children The weaknesses of JCP Since its competitors give similar products, the company is faced with limited market share 2. International business operations have also challenged the services of JCP due to the current emerging economies worldwide.
The frequent shopper program can become an effective tool in the attraction and retention of loyal customers. Rewards that can be traded for luxury items will have a great influence in customer loyalty and attracting new customers. A positive response from the public is important and in order to ensure that response, Kudler Fine Foods must find and develop a proactive way to approach the public’s privacy concerns. Preventing conflict with consumers regarding personal data and how it will be used is simply fixed by keeping the consumers aware of just how it is being used. The number one concern for Kudler Fine Foods must be security and privacy of their consumers’ personal
------------------------------------------------- Chern’s Report By: Michelle Lepri Executive Summary: As a high end retail store Chern’s will face many challenges in all areas of business, especially staffing. In my report I have outlined subjects that were brought to my attention by Ryan, and Ann. The Chern’s organization they have a rich culture that beliefs that when you hire good people you get good workers. Due to Chern’s success so far they have done a great job finding & hiring good people for their positions available, but it’s also important to change and improve Chern’s to keep high standards for their organization. Here is what I have outlined in the report: I have started by identifying the goals, these can be either
The owner will use her resources in order to supply the shoppers with products that are popular or a brand that is being requested. It is hard for local companies that are not a chain to stay in business so being a respectful store with courteous employees, can help to run a store that will make a profit and want their customers to come
| | | Business Plan Princess-N-Dolls Nail Bar Markisha McCloud 10/09/12 Executive Summary The executive summary provides a broad overview of the company and its offerings, the industry, the market opportunity, and the capital needed to start the business. This is a very important part of your business plan which will be read by the lending institutions and other partners with whom you would like to form key relationships. Make sure that this section clearly expresses your commitment to the success of your business. Complete this section last. It should be done after the rest of the business plan is completed.
Business coursework creating a Marketing proposal Every business has a marketing department. Marketing about understands the customer’s needs and wants if you fail to impress your customers they would turn to someone else like your competitor. To prevent this happening you must • Understand consumers needs • Understand and keep ahead of the competition • Communicate effectively with its customers to satisfy customer expectations • Be aware of constraints on marketing activities Therefore successful businesses in this world now have a secret behind there success but to be successful you must have an excellent marketing objectives. Marketing objectives are an essential part of the marketing plan as they provide