A distribution channel (or marketing channel) is the process of getting goods and/or services from the manufacturer to the consumer. Between the manufacturer and the consumer, there can be intermediaries called channel members - wholesalers, retailers, and sales agents. These channel members facilitate the goods and/or services getting to the consumers. The distribution channels generally consist of two parts; first, set locations used for storage, shipping and/or receiving materials such as factories, warehouses, and/or retail locations, and secondly, set routes for distribution (eg. By air, sea, highway, train, and/or Internet) which are used to connect the locations.
BSBCUS501C: Manage Quality Customer Service Assessment 2: Why is it necessary to clearly identify, before designing product and service offerings, customer needs, and what are some of the less obvious service aspects that might inform purchasing decisions? Customers are fully aware that if a company is not able to provide them with a service or offering to meet their needs, one of the competitors will be able to. With this in mind, it is essential for business’ to research and communicate with their customers to gain the relevant feedback required prior to development. Development should reflect research findings and should meet customer and market needs. Internal and external customers provide business with information about how their products are used, new opportunities for their business, trouble-shoot issues with their product, and organise workloads.
Activity 2.2.docx Detail the methods and procedures that might be used by an organisation to communicate with customers to identify and agree on product/ service specifications. Business plans need to be flexable and be adapted to meet the changing needs of customers so the business can continue to support the delivery of products/services to customer specifications. Customer expectations and needs will change from time to time and will be affected by market trends, fashions and changes in external environments. You need to know who your customers are, where they com form, and what their buying intentions are. Market research and communication with customers is important to keep the organisation informed
The product is anything that is up for purchase buy a customer. The attribute for the product would be a Product Number, Product Name The PROMOTION will be linked to the customers since they are they ones that will be redeeming or considering a purchase based on a companies promotional sale or coupon. The attribute would be a Promotion code The SERVICE will also be linked to the Transaction and the Customer since the service will be purchased by the customer. The attribute would be the Service number The TRANSACTION will be linked to the Customer, as they are the ones that
The resources are produced “just in time” and all materials come to the store just in time, when they are needed for consumer satisfaction. There is a graph that illustrates features of just in time production. This clearly show, that Hunters of Derby doesn’t have need to hold buffer stock, materials or finished goods. There is no need to use warehouses in this method, as resources and raw materials that are produced, goes straight to delivery. This is not only about management, but more sort of a way to eliminate costs, that are not essential for production process.
Below is a free essay on "Explain How a Working Relationship Is Different from a Personal Relationship" from Anti Essays, your source for free research papers, essays, and term paper examples. NVQ LEVEL 2 Health and Social care 1.1 Explain how a working relationship is different from a personal relationship The difference between a working relationship and personal relationship is that a working relationship is different because of boundaries, professional codes of conduct, employer policies and procedures. in your working relationship you would be friendly have a different approach treat with equality you would know your role and responsibility you would not share personal information as you would with friends. Also a working relationship as no emotional attachment and is primary based around your job, where as personal relationship as an emotional attachment due having family and personal friends and is not work related 1.2 Describe different working relationships in health and social care setting The Different working relationships in health and social care setting would come into 3 types e.g. policy making,administrive ,and the hands on staff, the working relationship in health and social care starts with the policy making has they have to know everything from the law to the public sector and they will delegate the job of implementing decisions to the administration team ,who then will work out the correct form s charts procedures for action and reporting back, And the you get the Hands on staff who will implement these procedures in their daily
Customers have a variety of needs in different areas of the country. The organizational design ultimately coincides with the organizational structure based on the breakdown of the company goals and mission. Serving and providing a great customer experience from the beginning. This is directed from above and then filtered down to the entire
Demographics and Psychographic, both help explain the customer in general, and what he or she is looking for in the business. The importance of completive intelligence was explained. Knowing what the competitor is offering and how to find this information out is important to any
This means that they must effectively be able to communicate with customers as this could be the difference into whether a product sells or not e.g. if Tesco's are having a complaint about a electronic device that doesn't work then they would ask for a replacement or a refund however they may not have the receipt so the customer would not be able to get a refund however they may be able to negotiate and the business must think of a solution to avoid any misunderstanding or conflict. As customers are the main attraction of the business, they need to be impressed by what the business has to offer. When the business needs to provide service or sell products to customers they will have to use persuasive techniques to make them purchase goods from the business. The assorted ways in which a business communicates with the customers effectively to satisfy them is known as the 'Promotional mix'.
Market Research- Primary Research As part of my coursework I have to conduct a questionnaire and need to ask questions about my products and services that I offer. The reason why I am asking people to complete the questionnaire is because to know information of what customers want from my products and services.