Ratio Analysis In Measuring Business Performance

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Ratio Analysis can help in measuring business performance and setting objectives/goals. Ratio analysis is a useful technique to measure, compare, and evaluate the financial condition and performance of a business using its financial statements. Ratio analysis enables the accounting department to identify trends in the company’s financial performance, and to compare its performance with the average performance of similar businesses in the same industry. A company is also able to compare the ratios to those of the previous year to determine whether the business is doing better in its current year than previous year. Using ratios helps to uncover trends and detect potential problem areas. There are different categories of financial

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