Week 7 Checkpoint: Modes of Travel STUDENT HTT/200 December 14, 2013 INSTRUCTOR The three methods of travel I chose to discuss are travel by airplane, travel by train, and travel by automobile. So far, as the journey length on each and every method of travel, travel by airplane is often the quickest, then comes travel by train, and after train comes travel by automobile. While you may discover different factors that could affect the time duration of each and every way of traveling, there are definitely advantages of choosing one over another. Travel by airplane is often the most costly; however the costs for this method of travel does seem to be evening out. It does usually allow you to get there in the least amount of time.
Virgin Atlantic Virgin Atlantic's Mission Statement is “To grow a profitable airline, that people love to fly and where people love to work.” There are many parts to Virgin Atlantic's Customer Service plan but the main parts are: Offering the lowest fare available, Notifying customers of known delays, cancellations and diversions Delivering baggage on time Allowing reservations to be held at the quoted fare without payment or cancelled without penalty for at least 24 hours after the reservation has been made Provide prompt refunds where due Assisting and enabling customers with Special needs Meeting customers essential needs during lengthy tarmac delays Handling flight oversales Disclosing cancellation policies and other information Notifying customers in a timely manner of changes to travel itineraries Ensuring responsiveness to customer complaints Identifying the services provided to mitigate passenger inconvenience resulting from flight cancellations and mis-connections. On their website they state, “Customer service and commitment to our passengers has been the driving force behind our brand. We strive to get it right, first time, every time. Occasionally things do not go as planned. We believe that you have the right to know what level of service you can expect from us all the time, even in those rare moments when we fall short of the very high standards we have set ourselves.” This shows that they are a very customer care orientated company.
It is ultimately up to the consumer to make the decision of what to put into their bodies. Without a healthy alternative, little to no nutritional information, and the ease and convenience of fast food why would we choose anything else? The fact is that we have been conditioned as children to eat fast food. We also see the ease of a drive trough and think of it as a great convenience to the alternative of cooking for you at home. American’s are always on the go and fast food corporations have exploited that fact to the extreme.
It is consistently ranked as one of the top Fortune 500 brands. Southwest is renowned in the airline industry for its short turnaround time on arrivals and departures, and on-time flights. Many people recognize the reputation Southwest Airlines has in the airline industry and it appeals to many customers and potential fliers. The reputation and recognition of Southwest Airlines is enough to support the ad. The advertisement goes after the common sense of the reader because it is very simplistic.
contractors. TSI makes embedded operating systems for secure terminals that control ingress/egress control systems for Wall Street firms, camera systems for drone aircraft for government contractors, and alarm systems for top-secret government installations. TSI operating systems are worldrenowned for their quick response to sensor input, highly reliable operation, limited memory utilization, small size on disk, and low power consumption. The TSI Operating System (TSI OS) works exceptionally well on the devices owned by TSI customers, but it does not work well in the TSI back office. Like many startup companies, TSI had to cut costs when it launched a few years ago.
Boeing 787 Dreamliner Network Security Concerns Andrew Perry Embry-Riddle Aeronautical University Boeing 787 Dreamliner Network Security Concerns Today’s business and social environment requires a constant connection to the World Wide Web for many various reasons. Few people are disconnected from the web for more than minutes at a time, let alone for hours. In response to this customer demand the majority of airlines offer some form of in-flight internet service to allow travelers to stay “connected”. Previously the systems required to deliver in-flight internet service where physically separated from the aircraft systems that have input to the navigation, control, communication, and maintenance of the aircraft itself. In the pursuit of continuous improvement, Boeing has integrated these two systems into one with the design of the 787 Dreamliner.
Bombardier is highly leveraged with a high debt to equity ratio and minimal working capital. The financial position of Bombardier make it much more sensitive to risk than Embraer and less able to withstand any financial duress which may result from an unsuccessful new product. Bombardier has two successful airframes that have been in service for many years, the CRJ and Q Series. New versions of these airframes have been developed over the years to allow the company to continue to compete in the regional aircraft segment. The announced CRJ 1000 is the latest iteration of the CRJ serious and would allow Bombardier to compete against the Embraer 195in the 100 seat segment where it currently does not have a
The computerized system for online reservations that are used by travel agents or ticketing offices was developed by the already established airline companies. Ticket sellers are provided more incentives if they stick with the larger companies versus the newer, smaller firms. The Canadian and American airline industries do not allow cabotage (the transport of goods or passengers between two points in the same country by a vessel or an aircraft registered in another country*). Foreign airlines would not be able to fly the domestic routes therefore minimizing potential competitors within the local airline industry. Rivalry among Existing Firms – High The two major airlines in Canada are: Air Canada and Westjet.
Southwest Airlines is a classic example of an organization bursting with employees who exhibit OCB. When you think of Southwest Airlines, you do not think about planes, you think about the competitive price they offer for flights and the free luggage policy that few competitors match. You think of
MKC3130 Strategic Issues in Marketing Assignment 2 – Part 2: Case Report – Solutions Case Study: Olympic Rent-A-Car U.S. 1. Situation Analysis SWOT Analysis STRENGTHSS1 Strong brand equityS2 Competitive service and pricingS3 Heavy airport presence S4 Accessible to any customer | WEAKNESSESW1 Customer loyal programs inadequate compared to competitors (customers are not loyal to their business)W2 Reactive strategy, follows what it’s competitors does W3 Industry wide standard (clients belong to several reward programs)W4 High program costs (airports counters are expensive to maintain) | OPPORTUNITIESO1 Chance to increase market share or take market share from competitors O2 Increase rental customers loyalty (loyal customers are the more profitable) O3 Change points system and implements other benefits O4 Adopt a dollar based reward systemO5 Adapt to the current and future trends in business users | THREATST1 Increased use of technology, like teleconferencing can lead to a decline in business trips and therefore rental carsT2 Third-party consolidators, online price comparisons and bookingsT3 High levels of competitionT4 Slow growing market for business car rentals, market has reached maturity with potential for decline | 2. Problems/Opportunities TOWS Analysis | Strengths | Weaknesses | Opportunities | Strengths and OpportunitiesS1O2Leverage its strong brand equity to increase rental customer’s loyalty. | Weaknesses and OpportunitiesW2O5 Instead of using a reactive strategy and following what it’s competitors do, Olympic should become an elite provider and adapt to the current and future trends in business users. | Threats | Strengths and ThreatsS2T2Leverage its competitive service and pricing to compete with third-party consolidators and online bookings.