Isol+ Case 8-3

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Global Operations and Logistics 8-3 ISOL Global operations is a challenging task. Global competition demands a rounded tactic to supply chain management. Companies working in different geographical regions are required to look into historical data and main characteristics to determine the most efficient logistics strategy. ISOL+ Group manufactures and retails a variety of isolating products for the construction industry. The following will identify ISOL+ Group logistics problem, it will analyze, discuss and recommend the most appropriate solutions to the situation the company is facing. ISOL+ Group ISOL + Group produces “rigid board blanket isolation, and outer layer for pipes”. As a subsidiary of the company ISOL+ France runs as an independent unit manufacturing and selling the same products in France, Italy and Spain. By looking at the forecast for the next 5 years it results evident that the company needs to modify its current logistics strategy. Numbers show a significant increase in projected sales not just in the French market but also in the Spanish and Italian market. It results evident that the company needs to increase production, and service quality, being this last one a known opportunity. Currently ISOL+ France buys products from another Group’s facility when facing technical difficulties or when working at full capacity (Burt, Dobler, &Starling, 2003, p. 300). The Company could opt to set up a new production line in France instead of having production sent to the Netherlands facility. “Global manufacturing is a competitive response to the increasing integration of international markets” (Dornier, Ernst, Fender & Kouvelis, 1998. Para.18). The new production line would result optimal according to current market trends and future projections, and also due to the fact that the French facility is the only one equipped to palletize. Furthermore, it

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