Both strategies failed, therefore it is necessary to analyze what were their mistakes. • Core Competencies: Trexel has the know-how to development of different product better than its competitors (lower production cost), so it is necessary to consider the cost savings of the different alternatives. • Competitive Advantage: Because of Trexel has the know-how to produce high-quality products at low production cost, they are better positioned that its competitors. Also Trexel have protected their intellectual property through patents, which allow maintaining a sustainable competitive advantage in the time. For these reasons, it is necessary to analyze the competitive advantage of the different options presented.
* Diverse products Diverse products and revenue should help shield the business from shocks in any one part of their business. Different products have different characteristics. Those characteristics do not always match; therefore, a company can lower their risk by investing in a business with low correlations with other products. This lowers risk and increases the value of the business over the long-term. WEAKNESS: * Company size "Company Size" will have a long-term negative impact on this entity, which subtracts from the entity's value.
Which method would lead to the best decision when a competitor is submitting a lower bid for your product? The absorption cost method will show the profitability and will provide the best references concerning how much money the company will make as compared to the bidder who has the lowest bid. Absorption costing will be more useful to companies that do not sell all of its products manufactured during a certain period. By using absorption costing the cost of the product, is not going to be shown until the time that
2. Competitive strategy Digging into CI’s case, it seems that the firm tries to use cost leadership strategy, and they do their best to control the costs. CI’s impressive improvement strategies include increasing productivity, cost cutting, overhead control, improving technology and increasing prices. Whether these strategies are appropriate, however, should be carefully evaluated. 2.1 Productivity The competitive strategy of increasing productivity is mainly concentrated on enhancement of direct labor productivity.
Company G has prided itself on cultivating relationships with it's suppliers built on honesty, confidence, and allegiance in order to facilitate profits for both parties. However, as popularity may grow for the product so too may the market and suppliers might consider increasing costs, in which case a fixed contract would be discussed. Threat from Substitutes – If the Little Wonder does prosper their may be threats from substitutes from larger companies that are able to produce a similar product on an increased scale thereby reducing it's price and making it difficult for Company G to compete. SWOT Analysis A SWOT analysis has been done for Company G and the outcome is clearly positive. The details of that evaluation: STRENGTHS Dedication from management, employees, and suppliers 1.
We also feel that we can improve quality as well. Continuous improvement is based on the Deming model of Plan, Do, Check, Act. The hard part is planning, because that is where we must recognize an opportunity to improve the product. Remember, however, that we have good people, human resources is our strength. We must put some money into research & development in order to leverage this strength for improved quality, by encouraging innovation and implementing innovations to continuously improve both our products and our processes.
Task 2 – (This question provides evidence for grading criteria P2 & M1) Evaluate the benefits and importance of customer loyalty. Identify and apply the importance of relationship marketing. Ans: - Customer loyalty can be defined as the strength of the relationship between an individual's relative attitude and repeat patronage with a supplier. It is a self-reinforcing system in which the company delivers superior value consistently to find and keep high-quality customers, (and, where applicable, employees). The economic benefits of high customer loyalty are measurable.
Kaizen effectively leads to better customer focus, improvement in the quality of goods/services, higher productivity and fewer defects among many other benefits making it a pivotal focus in the long-term competitive strategy of any organization. Those who cannot keep up with the improvements of their competitors and therefore the expectation of their customer base will fall behind in today's fast paced business world. This report aims to outline exactly what continuous improvement is, why and how it should be applied and how it is possible to manage continuous improvement systems to substantially benefit the organization as a whole. 2. Implementing continuous improvement processes in the organisation In order for organisations to be in a state of continuous improvement, the areas that require improvment most urgently need to be identified using rigorous self-assessment and evaluation.
While the invisible hand cannot guarantee efficiency, it is better at guaranteeing equity. ANSWER: F TYPE: T KEY1: D SECTION: 2 OBJECTIVE: 7 RANDOM: Y [cxx]. The two broad reasons for a government to intervene in the economy are to promote efficiency and to promote equity. ANSWER: T TYPE: T KEY1: D SECTION: 2 OBJECTIVE: 7 RANDOM: Y [cxxi]. Market failure refers to a situation in which the market does not allocate resources efficiently.
The doubts will be mainly regarding the quality of service provided by the firm. Hence in order to do so, the company needs to introduce a massive technology enhancement as it will only ensure a hundred percent reliability of the service. Then once the company installs this enhancement they need to communicate it to the consumers and increasing advertising budget is the only feasible alternative. The strategy designed by the management looks logical but however the margin of error in this case is very low. That means it depends on the probability of increased amount of sale which will eventually give the desired return.