Walt Disney Co Business Analysis

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Individual Business Analysis Part II Glennyce J Nelson MGT-531 June 18, 2012 Dr. Olivia Herriford Individual Business Analysis Part II For part II of the Individual Business Analysis Project, further analysis by reviewing The Walt Disney Company's Financial Statements (Balance Sheet, Income Statement, and Statement of Cash Flows) to see if the company is healthy. In addition, their Financial Statements will be compared to Comcast (Universal Studios) and Six Flags Entertainment Corporation. As technology is an important factor in today’s business world an analysis of Disney’s advantages or lack of thereof will be included. How globalization has affected The Walt Disney World Company is important to look at as business the world is ever growing and moving across the oceans. Finally, a benchmarking analysis with a comparison to the same two companies mentioned above will be presented. Financial Statements Each statement gives the reader important information about the company, but the reader must also look at how the information flows from one statement to another through a ratio analysis. The Inernational Financial Reporting Standards and International Accounting Standards Board (2008) have proposed the use of the same section names and categories in each of the statements. Figure A shows details of their proposal, which is currently under consideration by the Financial Accounting Standard Board (FASB). This section will look at each statement and then an analysis between them using ratios. Another good benchmark according to Phillips, Libby, & Libby (2011) is a comparison between competitors will show what is happening in the industry, which can show you if the company is caught up, behind, or a head of others in the industry. (p.223) Balance sheet. The Balance Sheet is a snap shot in time; balances reported are for only the date specified

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