Vodafone Case Analysis

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Strategic Analysis of “Vodafone” Prepared by: Atef Hadi Ataya Table of Contents Abstract 4 Outlook of Telecommunication industry 5 Background about Vodafone 6 PESTEL 7 PESTEL 7 Political/Legal factors 7 Economic factors 7 Social factors 7 Technological factors 8 Environmental factors 8 KEY DRIVERS FOR CHANGE 9 MICHAEL PORTER'S 5 FORCES ANALYSIS 10 a. Threat of entry: (moderate) 10 b. Threat of substitutes: (High) 10 c. Competitive rivalry: (High) 10 d. Buyer power: (High) 10 e. Supplier power: (moderate) 11 STRATEGIC CAPABILITIES OF VODAFONE 12 RESOURCES AND COMPETENCES 12 Financial Performance of Vodafone: 12 Competitors Relevant Position 14 SWOT MATRIX 15 STRENGTHS 15 WEAKNESSES 15 OPPORTUNITIES 15 THREATS 15 Strategic-alternative for Vodafone 17 Strategy for Telecom Service provider 18 Short term recommendation 18 Long Term recommendation 18 Conclusion 19 References 20 Abstract This report will critically analyze the external environment of the telecom operators industry with the application of appropriate strategy tools including PESTEL and Michael Porter's five forces models. An immediate result of this will be the identification of opportunities and threats that may arise from change in business environment and assessment of the attractiveness of the industry respectively. The report highlights the strategic capabilities & resources of Vodafone, the identification of key strengths and weaknesses of the firm summarized in SWOT matrix. It also briefly analyzes the relative strategic directions & the relative position of the competitors with in the strategic group, Identifies key strategic issues related to Vodafone, Strategic alternatives and recommendations. Outlook of Telecommunication industry The telecommunications industry has been evolving since its emergence and is

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