The Male Gaze

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Rosalind Harrell Short Response Essay #2 Dr. Christie February 14, 2011 Hip Hop Music Videos and The Male Gaze Since it’s inception, the Hip Hop music video has been criticized as being misogynistic in nature. Some feel that this medium reveals a subhuman existence amongst its creators and consumers. The art form is sometimes held responsible for bringing down an entire race of people. What is not mentioned in its history is the cine-psychoanalysis of the “male gaze”. In Laura Mulvey’s essay “ Visual Pleasure and Narrative Cinema (1975)” the objectification of women has been a cultural issue long before the era of Hip Hop’s music video. It appears to have been a critique used in advertisement, television and film to question the way women were viewed in the media as a whole. It would be remiss not to explore the ‘male gaze’ theory when discussing the blatant objectification of women in Hip Hop music when the pleasures of scopophilia and narcissism are the very foundation of videos in this genre. Hip Hop is a male dominated art form that is full of machismo and vanity. The lyrics are aggressive and boundless while the use of metaphors determine who is the “best of the best.” Its hierarchy of royalty changes very rapidly, but the requirements of the throne have remained over a thirty year period. Some of its current leaders like 50 cent and Lil Wayne, represent everything that is masculine in the Hip Hop community from the sex appeal to the endless wealth. The visual that we attach to the music supports these ideologies and gives the viewer a reference of what an enormous ego is supposed to look like. More often than not, these videos are written and directed by men and tend to lean towards the gratification of a male audience, therefore, a basic template of lush real estate, exotic cars and beautiful women lay the foundation of a Hip Hop
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