1. What were some of the challenges that RIM faced to protect its intellectual property, and how did RIM handle those challenges? Research in Motion (RIM) is a leading designer, manufacturer and marketer of innovative wireless solutions for the worldwide mobile communications market. It was founded in 1984. While the strategy for RIM as per their annual report is valid, it is susceptible to criticism because Blackberries are great for email and phone calls but the consumer is looking for a device that goes beyond these capabilities and enhances their productivity from a personal and professional standpoint.
Apex Investors – Case Study Question 1 Is AccessLine an attractive investment opportunity? AccessLine’s vision was to assimilate cellular phone, paging, voice messaging, and traditional telephone services. With a couple of strong patents; “Remote Access Telephone Control Systems” and “Telephone Control System with Branch Routing”, AccessLine was equipped as an industry leader with first-to-market technology services. By linking state-of-the-art computer capability with a telephone network, the AccessLine system combined the power of computer technology with a telephone number. AccessLine had already gone through one round of financing and were producing positive cash flows.
eHarmony has the opportunity to use new technology to convert non-paying members, who have already created profiles in their member data base, to paying subscribers. The strategy that is being recommended is (i) targeted advertising using database analytics, (ii) a review of current advertising expenditures for opportunity to re-allocate, and finally (iii) recommendations and models to measure the effectiveness of targeted marketing. Technology and algorithms that “match” two potential relationship-seekers typically is the first line of strategy that is discussed in the on-line dating market. In 2011 Match, the top competitor to eHarmony, reported 1.8 million paying subscribers who used its “Synapse” algorithm to find possible mates. eHarmony uses its “Personality Profile” and its questionnaire as its technology strategy.
CVS Caremark Global Expansion to United Kingdom Global Business Management Abstract CVS Corporations was founded by Sid Goldstein, Stanley Goldstein and Ralph Hoagland, May 8, 1963 in Lowell, Massachusetts. In 2007 CVS pharmacy merged with Caremark Rx which created CVS Caremark. CVS Caremark is currently the number two pharmacy store in the United States with revenues exceeded $100 billion dollars and has over 7,400 hundred stores in 42 states. The corporation has been successful for over 40 years in the United States. CVS Caremark is designing a global expansion strategy to target areas that are profitable and promising demographically.
Blackberry is a mobile phone company based out of Ontario, Canada. That at one, time was a household name because of its personal digital assistant that was first introduced in 1998. Today BlackBerry continues to be extremely popular providing mobile access to corporate email servers and mobile versions of Microsoft software such as Outlook, Word, and Excel (Tofel). However, with the average wireless customer BlackBerry has been struggling for the last couple of years against more competitive companies like Apple and Samsung and a wide range of android-based competitors. In January 2013, Blackberry announced a redesigned phone called the Blackberry Z10 in an effort to win back customers and improve its overall growth so it could compete with today’s wireless companies.
| 2. BRIEF SUMMARY OF CASE SITUATION Business or Industry Description Blue Nile had grown to become the world’s largest online retailer of certified diamonds and fine jewelry. | Blue Nile’s Current SituationBlue Nile reported $302 million in 2009. In 2010 Blue Nile management was concerned about the lingering effects of poor economic condition in the United States on the diamond jewelry industry and how it should pursue expansion in international business. | 3.
If you forgot to tell someone something important, send them a text. Use your phone to go online and check or send an e-mail, browse the web or play games. Telephone companies make more off of cell phones. You can choose different plans for the cell phone you have. The phone companies make money because of the repeat business they get each month from their customers.
The major impact of Smartphone is on PC market. According to a survey by Compete, a web analytics firm, a large number of people almost up to 65% are using their smart phones to read news feeds, post status updates, read & reply to messages and post photos. This shows that now people are leaving PCs and moving towards Smartphone„s. Studies have investigated the demographic characteristics of smartphone users which are Males 53%. They are more likely to have a smartphone than females which is only 47% 13 (Entner, 2010).
Cellphones: How Have They Changed the Way we Interact Socially? This paper will investigate how cellular phones have reformed how society interacts in business and personal relationships both positively and negatively. Different theories and studies have suggestions on why cellular phones have become such a “household item.” Landlines are almost a thing of the past unless there’s a business that requires it. A lot of companies have cell phones to take care of business as well negating the need for a landline. With the growing popularity of cell phones the vast improvements that happen daily gets less involved in face to face or even voice to voice interactions because of texting, social media, etc.
Impact of Modern Cell Phones Jose Escarsega Information Literacy 260 National University Usha Viswanathan June 2, 2013 Abstract According to the Wall Street Journal, 47.8 million iPhones were sold in the first three months after it went on sale in 2012 and on a daily basis, an average of 531,111 were sold between October 1 – December 12, 2012. (Fitzgerald, Sherr 2012) This shows a great consumer demand for the iPhones. Cell Phones have evolved over the last ten years into smart phones. They are basically more than just a basic phone, used to make a phone call. The modern cell phone is multifunctional with great mobility that allows an individual to communicate with anyone around the world.