Phuket Beach Hotel

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Background Phuket Beach Hotel Planet Karaoke Pub made an offer for a venue in order to use some unused space owned by the hotel. With this offer, the hotel would still be able to have the space needed for the construction of an alley linking to a new wing for the hotel, not affecting the hotel’s future expansion plan. However when Mike Campbell, the general manager of the Hotel met with Kornkrit Manming, the hotel’s financial controller, they discussed the possibility of building their own karaoke pub. In this case our objective is to compare this two mutual exclusive projects in order to understand witch project is the most valuable and therefore the one that the hotel should choose. Question 1 In this question we will analyze what are the relevant cash flows associated with each project. First we will analyze the incremental costs for the Planet Karaoke Pub project which lasts for 4 years. We have up-front renovations costs that are between 770 000 and 1 000 000 Bahts which are the initial outlay for this project. We will now see the revenues associated with this project. We have a monthly renting fee of 170 000 for the first 2 years and then 178 500 monthly fee for the last 2 years. The 55 000 Baths that regard the allocation of the overhead expenses of toilets, carpets are not considered as incremental costs because this is only an allocation of a cost that already existed. Now we will analyze the cash flows associated with the Beach Karaoke Pub project which lasts for 6 years. We have an up-front investment that goes from 800 000 to 1 200 000 Bahts. We have a 900 000 Bahts expenditure for Capital Investment (chairs, tables, karaoke equipment, etc), so the initial outlay of the project is between 1 700 000 and 2 100 000 Bahts. We will now analyze the incremental cash flows for the project. We have sales revenues of 4 672 000 (32 tables used twice a

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