Academic Summary: Brownlee In the editorial, “It’s Portion Distortion That Makes America Fat”, economist Shannon Brownlee discusses the topic of obesity in America. She claims that fast-food restaurants do well economically when we gain weight. She begins by introducing information about different cases where fast-food restaurants have been the cause of the obesity in persons. She provides previous background about the topic referring to how people used to eat back in time. In addition, Brownlee claims that the reason of fast-food restaurants work is by marketing.
McDonald’s: Build your own burger – social co-creation as recipe for success McDonald’s in the Netherlands was being threatened by the increase of similar fast-food restaurants along with low emotionally involved consumers that were affecting their overall brand image. The consumer decision-making process is very complex; there are a number of various ‘factors affecting each and every purchase decision’ as stated by Nayeem and Casidy (Nayeem & Casidy, 2015). This report will explain how McDonald’s strategy has improved brand closeness with their current consumers whilst simultaneously generating sales. Question 1 Different people have different perceptions and value towards products; involvement theory looks into the level of personal relevance between a product and the consumer, understanding what influences their purchase decision and the amount of resources they are willing to dedicate during the process. Jaeger and Macfie (Jaeger & MacFie, 2010) states, ‘if a product is personally relevant to consumers, they are more likely to become involved in gathering information about the product and with the product itself’, this level of involvement is measured as high or low.
Manufacturing was at an all time high, and people had a lot of money to invest and spend. A social factor was the rise of the family unit and the need for restaurants that were family friendly. 3. How is the 'American world view' embodied in the fast food industry? The “American world view” is embodied as the fast food industry is probably one of the greatest examples of capitalism, which is what America is most known for.
However, his book is not merely an expose of the fast food industry but is even more a consideration of how the fast food industry has shaped and defined American society in America and for other nations as America exports its fast food culture to others. Schlosser describes a great deal of American culture to the fast food mentality, and he finds that globalization is taking the fast food culture around the world at a rapid rate. Schlosser addresses a number of specific issues related to food production and distribution. He connects the social order of a society to the kind of food it eats and the way it eats that food, with American society very much defined by the fast food culture that has developed. Schlosser tends to represent the theory stressing the importance of interdependence among all behavior patterns and institutions within a social system, as can be seen from how he connects fast food to other social processes and institutions.
Ethics Paper MGT/498 January 20, 2014 Mix sustainable development, company social responsibility, stakeholder theory and accountability, and you have got the four pillars of company property. It’s an evolving construct that managers are adopting as another to the standard growth and profit-maximization model. Corporate sustainability is often viewed as a brand new and evolving company management paradigm. The term ‘paradigm’ is employed deliberately; in this company property is another to the standard growth and profit-maximization model. Whereas company property acknowledges that company growth and profitability are necessary, it additionally needs the corporation to pursue social group goals, specifically those about property development — environmental protection, social justice and equity, and economic development.
Fast Food Nation As I read Fast Food Nation it was interesting to see how people’s life change dramatically depending on the journey they have gone through. It seems as if this book is an eye opener and makes you realize that giving up is not an option and if you keep your head up, you will get to where you want to be with or without help from other’s. Many of the characters in this book created their own restaurant such as Carl N. Karcher created Carl’s Jr., Richard and Maurice Mcdonald’s created Mcdonald’s, William RosenBerg created, Dunkin’ Donuts, and Dave Thomas created Wendy’s, as well as many others created different restaurants. These men had a life childhood and a rough start to their great accomplishments but managed to get through it. It takes a lot for someone to be part of the fast food industry, as well as getting everything prepared and ready.
Fast Food Nation Analysis In Fast Food Nation, a book written by journalist Eric Schlosser, speaks about how America's fast food franchises contribute to the obesity epidemic that more and more Americans have to face everyday. Schlosser’s argument is that our very own fast food nation is crippling our society quicker than we actually think. The effects of Fast Food Nation on American society and politics show that Schlosser's argument is extremely convincing due to large amount of alarming information he found as well as his effective writing style. I am sort of glad Eric Schlosser took the time to put together this book because if not, this fast food plague would most likely have our nation spiraling downward faster than it already is. Schlosser points out that in the year of 2000, Americans spent over $110 billion on fast food alone.
The Changing America “Where’s the Beef?” This was once a popular phrase in a commercial by Wendy’s about the thinness of McDonald’s hamburger patties. McDonald’s, Wendy’s and Jack-in-The Box, has long been recognized as the major competitors in the fast food industry. The demand for fast food has steadily increased, as more Americans consume more meals outside the home. Consequently, the fast food industry is putting a demand on the beef industry. The fast food restaurants want a constant supply of meat at a competitive price.
Accessing the relevance of Functionalism in today’s society Functionalism is a sociological theory seeking to explain society and the way it changes (Giddens, 2009). This essay will explain functionalist theory and use it to describe an organisation within society followed by common critiques functionalist theory receives. Functionalist’s view society as a social system of interconnected parts, a term called organic analogy that emphasises evolutionary laws (Giddens, 2009). In this model, Herbert Spencer viewed society as being similar to a body (Giddens, 2009). The numerous organs in the body work together to keep the entire system functioning and regulated, equally the various parts of society for example health care and education work together to keep the entire society functioning and regulated(Giddens, 2009).
Mayra Morales AP English/ Comp Ms. Shultz 9 May 2012 Fast Food Nation ”This is a book about fast food, the values it embodies, and the world it has made. Fast food has proven to be a revolutionary force in American life; I am interested in it both as a commodity and as a metaphor,” said Eric (p.3). Eric Schlosser in his book discuss about immigration, labor, nutrition, pollution, safety, exploitation, animal cruelty, merchandising, obesity, and food purity. Mostly all these themes are portrayed in a negative way. How fast food industrialization has have changed the way American people eat and not only the American people- all the people of the world.