Introduction to Sports Industry

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List of Contents Page 1.0 Introduction 1 2.0 Youth Sport Trust Aims and Objectives 1 2.1 Strategic Plan 1-2 2.2 Youth Sport Trust Partners 2 2.3 Power of Sport 1.0 Introduction This assignment will be introducing the aims and objectives of the Youth Sport Trust (YST), talking about the strategic plan of the YST and how partnerships help achieve this also describing the partnerships they involve themselves with and analysing the importance they place on partnerships and their use of the ‘power of sport’ to solve various issues. Analysis on why key stakeholders are involved and the benefits the Sainsbury’s School games provide such as tackling social issues through sport and how it benefits both commercial and non-profit organisations. Problems and issues that come with forming complex cross sector partnerships will also be discussed, looking to identify and include possible solutions to help maintain relationships. 1.0 Aims and Objectives of the Youth Sport Trust ‘’The Youth Sport Trust is an independent charity devoted to changing young people’s lives through sport. Established in 1994, we are passionate about helping all young people to achieve their full potential in life by delivering high quality physical education and sport opportunities.’’ (Youthsporttrust.org, 2014) The Youth Sport Trust (YST) aims to give every child a high quality PE and sporting education in primary school; ensure all young people have a sporting chance by creating opportunities for those with special educational needs (SEN) and disabilities and support all young people to achieve their sporting best in both school and personal lives. (Youthsporttrust.org, 2014) 2.1 Strategic Plan The Youth Sport Trust’s Strategic Plan sets out the direction and priorities for the organisation over the 5 year period between 2013 and
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