London’s Carnaby Street was a new fashion wave described as modern in the 1960’s. Rapid growth and success came from the ability to bring key fashion trends to its store for the fashion forward consumers, both men and women. The firm’s product line became more “mainstream” in the 1980s, targeting a larger market, as a result of growth throughout Canada and the move to the United States. Le Chateau then found itself targeting young adventurous women under 21 who enjoyed a Saturday night out, before the reposition in the early 2000’s to market to soccer moms and career focused women who wanted upscale, high quality
Introduction: A Highlight in Fashion Swing music took storm in New York and architectural giants were erected. It was no coincidence that the tallest New York building in the world in the 1930s was also the most popular high-waisted skirt of the 1930s. The 1930s was largely associated with the Great Depression, the repeal of Prohibition, and technological advances. All of these factors, seemingly unrelated, affected the way women, men, and children dressed during this decade. Media and Lifestyle The art on the silver screens transcended onto the clothing that woman wore to personify a certain independence.
In the early 1800s, the United States was shaped in a way that has presently lead to the country’s success. Economically, the “market revolution” and the Industrial Revolution opened the door for many changes, especially for women socially. In the Second Great Awakening, this religious movement provoked many reforms that were lead and supported by women. These major events in American history positively altered women’s role throughout all aspects of life. The Industrial Revolution lead to more jobs for women outside the home and the Second Great Awakening lead to more rights for women.
The majorities of the women in America were happy about their new position in the society and began to enjoy participating into it. A rise of consumers also occurred in the 1920’s. The Industrial Revolution in the earlier time caused a production of a bunch of new-style goods, which means that Americans had more choices of purchasing things. “Automobiles and radio were only 2 leaders in a fast-moving economy. Total national production increased 34% between 1922 and 1929, (AC, P.180).” In the ’20’s, Advertising became very popular, and consumers started using credit to buy things, “In addition to advertising, industry provided another solution to the problem of luring consumers to purchase the mountain of goods produced each year: easy credit, or ‘a dollar down and a dollar forever, (AC, P.445).” All these economic
Newly-affluent parents could now afford to give their teenagers generous pocket money, much of which was spent on acquiring the latest fashions. The 1950s were a transition from the conservatism, restraint and formality of the 1940s,to a freer, looser, more informal style. Throughout the decade it became much more acceptable for males to dress 'for show' and both sexes became much more fashion
History of the Power Suit 1920s Chanel liberates women So, how did it all start? We owe a lot of it to that classy French lady Coco Chanel. She was the one who freed women from those horribly restrictive corsets and gave us some room to actually move and breathe! According to the Emerald Street, the original power suit did not involve polyester and shoulder pads, but rather a knitted wool cardigan paired with a matching skirt. This came to be known as the Chanel suit.
Different Decades American has changed dramatically since the revolution. Every decade marks a different society represented by our growth as a society. Even though the 1920s was a great shift for socialist as well as the 1960s, both decades marked a new era of change. The lifestyle during the roaring 20s was a lot more conservative than the 60s, but also very liberal from the decade before. Dating became more common, but the divorce rates were still very rare.
Vera Wang is that. Vera Wang is without a doubt the most desirable designer for wedding dresses than any other designer in the world. Getting her start in the fashion world as an editor, Vera Wang has transformed the idea of Bridal from conventional and habitual to innovative and fresh. Vera Ellen Wang was born June 27, 1949 to Chinese immigrants, and grew up on the Upper Eastside of Manhattan. During her childhood, Vera attended the American School of Ballet and went on later to attend Sarah Lawrence College.
She has been blowing people away in the fashion world since the 1960s with her bold designs and over the top fashion shows. Betsey Johnson was born August 10th, 1942 in Wethersfield Connecticut. Betsey Johnson grew up in Terryville, Connecticut with a passion for drawing and dance. She had a talent for art and trained in various styles of dance. Johnsons love for dance later led to her amazing fashion designs.
With the success of the 19th Amendment still blowing in the sails, the women of this decade took on a new air of liberation. The National Women's Party pushed for the Equal Rights Amendment and the League of Women Voters pursued legislation that would favor women, such as federal assistance with prenatal care. With the advent of switchboards, telephones, and typewriters, women moved into the workplace into what are known as "pink-collar" jobs. The introduction of washing machines, vacuum cleaners, and other household appliances created more time for women to pursue personal pleasantries such as department store clothing and cosmetics. Due to the explosion of magazine publications, films, and radio, women began internalizing new ideas regarding child rearing, their roles as wives, sexuality, and even began using birth control.