Which of the Four Categories Glamour, Punk, High Tech and Art Most Successfully Depict Contemporary Fashion?

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Hannah Starkey Contextual Studies Module Code: AR5212 Module: Critical Reflection and Research Tutor: Chris Hamer Contents List of Illustrations……………………………………..……3 Main body of text………………………………………..4-13 Bibliography……………………………………………..14 Illustrations………………………………………………15-20 List of illustrations 1. Patrick Demarchelier, Christy, New York, 1986 2. Jeri Lee by Steve Bitanga 3. Jean-Baptiste Mondino, Punk's Not Dead, 1990 4. Solve Sundsbo, Headscape 5. Jean-Marie Auradon, Still life of pomegranates, 1930 6. Solve Sundsbo, Art Which of the four categories Glamour, Punk, High Tech and Art most successfully depict contemporary fashion? Introduction Fashion photography flourished with development of printing techniques, which enabled high fashion photography to be mass-produced for magazines and advertisements, this significantly increased the volumes of fashion photography created due to demand of popular culture. Fashion Photography has highlighted many views such as sexuality, ethnicity and the way the body has been portrayed. Photography has developed and become more sophisticated over the years as early designs focused on the designer’s creation of clothes, however now, a deeper level of image is created in modern photography. Conceptual meanings and ideologies give the image weight and power rather than being ‘just’ a photograph. Along with cultures, social issues and the need for a high level of conceptualism within images, photographers have turned to other areas of design and culture to create unique and original designs. This essay is going to look at four major areas that have not just directly affected the fashion photography world and molded it to what it is today, but what is shaping and pushing photography forward. These areas are Glamour, Punk, High Tech and Art. Glamour that came about in the
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