Wallmart Misadvanture in German

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A case study of Wal-Mart German Misadventure 1. Executive Summary.................................................................................................pg3 2. Introduction.............................................................................................................pg4 3. Body.........................................................................................................................pg5 4.1 Issue that lead to Wal-Mart failure in Germany..........................................pg5 4.2.1 Management by Cultural Issue, Control system and Training...............pg6 4.2 Wal-Mart’s Mistakes...................................................................................pg7 4. Conclusion...............................................................................................................pg8 5. Recommendation....................................................................................................pg8 6. References..............................................................................................................pg9 1. Executive Summary Wal-Mart is the largest grocery retailer in the United States; with an estimated 20% of the retail grocery and consumables business, as well as the largest toy seller in the U.S. Overall Wall-Mart is still expanding outside the United States, Particularly in market where it entered by acquiring a strong retailer. Still given Wal-Mart formidable record at home, the company’s recent setbacks have exposed a rare vulnerability oversea. Wal-Mart's ability to replenish their shelves four times faster than its competition is just another advantage they have over competition. Wal-Mart leverages its buying power through purchasing in bulks and distributing the goods on it' own. Wal-Mart guarantees everyday low prices and

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