The image of a dominant female character, a woman with enormous and incredible breasts presents allegories of the male world, where men are usually choose women for their sexual satisfaction. Female breast is positioned as a tool for male intimidations, it is not the goal for desire, but it is a violent instrument intimidating men around this female character. Tura Satana, the actress, who plays the main role in the film, has a violent and magnificent appearance. Her makeup is aggressive; she wears black costume and scares off men. What was the main intention of the director, when he showed a woman from a different perspective, than it used to be in the society?
For example, whenever people turn on the television, open a magazine, or listen to the radio, they are faced with sexual advertisements. Hooters uses physical appearance to specifically attract men, car companies use attractive young families to promote their vehicles, and perfume ads use sexual seduction and influence to sell their product. The majority of these advertisements, if not all, are related to something sexual. People are not going to pay attention to waitresses dressed conservatively at Hooters, unattractive families promoting cars, or perfume ads rejecting attraction. Thus, all forms of media incorporate sex appeal as a strategy for selling their products.
In a perfume ad released by Calvin Klein recently, a young woman was posed nude on a couch, seducing the camera, and the perfume bottle was tucked away nearly out the frame. The photographer posed the women as a tool, using her sexual appeal and her body as a means of selling the product. Essentially, women are being significantly rewarded for their sexual attractiveness as opposed to their intelligence, virtues, and personality. This in turn causes the average women to question her validity in society; her sexual appeal, her image, and her body as opposed to non-observable characteristics like her capability. This also snowballs into the belief that objectifying women is justifiable because it is so publicly shown in magazines, television ads, and billboards.
Deep Throat What was most shocking and clever about Deep Throat, is that it’s a graphic film that was made to break boundaries; it brought “porn” to public theatres. Director Gerard Damiano’s intentions where to recreate the face of pornography, and turn it into an art form that was socially acceptable. However, the way the main character Linda Lovelace was portrayed, the film turned out to be extremely degrading to women, representing them as sex symbols. This caused uproar of feminist movement in the United States during the early 70s. The comedic factors in this movie helped the audience feel more at ease watching fellatio being projected onto mega screens in theatres.
Due to the influences of the media teens believe it is ok to have lots of sex without taking proper precautions. There are many teens who do not even know the dangers that sex brings. Unprotected sex can lead to unplanned pregnancies, STD’s and HIV. While all of these effects of unprotected sex are bad, HIV is one that is increasing the most each day. HIV is a disease that is sweeping the nation due to multiple partners and unprotected sex.
For Many years sexism has played a huge role in the United States, whether it is in the workplace or in private homes. Seixsm is the discrimation based on sex. Seixsm can be compared to rasicm; in both the differences between the two ( or more) groups are viewed as superior to inferior. An alarming number of women soldiers are being sexually abused by their comrades-in-arms, both at war and at home. This fact has received a fair amount of attention lately from researchers and the press – and deservedly so.But the attention always focuses on the women: where they were when assaulted, their relations with the assailant, the effects on their mental health and careers, whether they are being adequately helped, and so on.
In Donna Smyth’s short story Red Hot, it is proclaimed that patriarchism, in a democratic society, not only encourages male empowerment leading to physical or verbal abuse of women, but also proliferates the vulnerability of women across culture, media and generations. To demonstrate various effects of this issue, Smyth presents Red Hot in a fragmented storyline, which revolves around the central story of Jane Stafford’s trial to address the constant patronization of women in media, in adult entertainment and in private homes. Furthermore, Smyth’s constant referrals to the violent erotic video, featuring physical abuse of a woman, and the condescending male figures strongly depict the tendency of male dominated society to impose masculinity over women for the fulfillment of its needs. Therefore, as the fundamental element of patriarchism, masculinity promotes corruption of men’s nature leading to chaotic violence and vulnerability strained upon women. As suggested by Smyth, patriarchal masculinity exploits the very essence of democratic freedom, allowing men to claim “In the privacy of my own home I can do what I want.” (533.27.7-8).
1. What do you think of the ethics of subliminal advertising attempts or sexually embedded advertising? Today we live in a world where sex sells. Sex is used to sell everything. Advertisers use sex or sexual innuendoes in their ads to make a memorable impression on consumers.
Advertising media adversely impacts women's body image, which can lead to unhealthy behavior as women and girls strive for the ultra-thin body idealized by the media. Advertising images have also set unrealistic ideals for males, and men and boys are beginning to risk their health to achieve the well-built media standard. “The Empire of Images in Our World of Bodies,” Susan Bordo seeks to disrupt the unrelenting invasion of unhealthy and unrealistic beauty standards that hold sway in a media driven society. By using real life examples like how Susan Sarandon looks younger today than she did twenty years ago and how little girls are “vamping up”, Bordo emphasizes how the media saturates our environment with Hollywood standards of female beauty that dictate personal identity. Bordo demonstrates that women of all ages are strongly affected by the media; as such, women may feel pressure to attain and maintain a thin youthful figure and may endure surgical and cosmetic procedures or starvation to obtain it.
According to Limbaugh, Steinem was, “sex(ist)…(when she) once suggested men behave all the time like women who are PMSing” (Whittington). Through this secondary source, the audience sees Steinem being sexist and claiming men always act like women while their PMSing. Humans are all born generally evil and they tend to judge and say things that other people see as offensive. There are men out there that do have more feelings than women and have mood swings, which is also known as PMS for women. Some men in the world would say anything that would turn feminist followers against their feminist leader, which in this case would be Steinem.