Two Popular Fast Food Restaurants: a Comparative Study

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University of Bahrain Department of English Language & Literature REPORT WRITING FOR BUSINESS Two Popular Fast Food Restaurants: A Comparative Study Memo of Transmittal: To: Dr. Hala Obaid From: The researcher Noora & Ohood Date: November 4, 2012 Subject: McDonald's and Jasmi's: A comparative study Attached is our report entitled: "McDonald's and Jasmi's: A comparative study", which you specifically requested on our October 23 meeting. The report presents a comparative investigation of two leading fast food chains in Bahrain: McDonald's and Jasmi's. For all intents and purposes, the investigation focuses on the problem of customer's preferences. This proposal recommends that the two fast food chains take notice of the customer's concept of healthy food, service, and guaranteed satisfaction. This report would not have been completed without the cooperation of staff and customers from McDonald's and Jasmi's. Our gratitude goes to staff and customers who provided significant findings in this report. Table of Contents i. Table of contents ……………………………………………..……………………. ii. List of figures ……………………………………………………………………… iii. Executive summary ………………………………………………………………... 1. Introduction 6 2. Procedure 7 3. Findings 8 4.1 Questionnaire findings: 4.2.1 Gender 9 4.2.2 Age Range

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