Kudler Fine Food Website Analysis

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Kudler Food Website Quinton O'Neal, Arlesia Juran, Brandon Middleton, John Hoffman Sanjoy Chakraborty Web 236 Sanjoy Chakraborty July 28, 2012 Kudler Food Website Title Page 1 Table of Content 2 Analyzing Site’s Design 3-4 Design Principles 5-6 Analyzing for Redesign 7-8 Improvements for Redesign 9- 11 References 13 Analyzing Site’s Design Kudler Fine Food Internet Site at the home page provides information, location, products and different links to connect to other pages on the web site like: Bakery, Meat & Seafood, Produce,…show more content…
The first thing I notices with the design is the colors are neutral which the viewer for having eye strain trying to maneuver their way through the website. In many cases most website are way too busy and can make navigate much harder than it has to be adding more time and no site maps with a confusing layout. The usability of Kudler food is great just because user interface is clean and to the point with no flashy graphic of effects that take away from the information that is being presented. But the website could do better if various types of brands they carry where listed giving more promoting to the products they have with adding links into the website where use can inquire more information. The draw backs to Kudler foods are in the most unlikely places with not displaying the same great quality and severs throughout the whole company in planning for financial control and human resources that contributes to high payroll costs and lack of financial know how will be the down fall of Kudler foods because there is no management or real focus to ones duties as a whole team…show more content…
While it is relatively simple to find the links for each separate section and subsection of the site, the demarcation of each page is difficult to recognize. As you navigate from section to section, you consistently see the same banner page and slideshow atop each page with nothing but the sections at the bottom to show that you have landed on a different page. By changing the banner slightly on each secondary page to show what page you are on, and adding content-specific slideshows, the customer will actually feel as though they are navigating through different pages on a site. Kudler’s redesign would be a bit of an undertaking, but nothing an experienced designer couldn’t handle. We feel that these redesign improvements would help to assure that Kudler stays current on web trends and offers its customers the tools required to interact with the site and get the best feel for the products and services Kudler has come to be known for. Example blow of the changes that were needed to help improve Kudler Fine Food

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