Tucker Graphics, Inc. And Nihon Ichiban Technology

347 Words2 Pages
Tucker Graphics, INC. wanted to develop new technologies and client base. Tucker was facing bankrupt issue during the period. Thus, Tucker met a Japanese company, Nihon Ichinan Technology. In Nihon Ichinan views, they wanted to develop a new market into the United States. In Tucker views, they would like to develop new technologies. As a result, they decided to do business together. Unfortunately, there were some problems coming up during the time. The interest of Tucker was that the printer didn’t work even though the workers came and fixed. The interest of Nihon Ichinan was that they wanted Tucker to pay them the final payment. In this case, the long-term business relationship for Japanese team is to have the opportunity to come into US market and be able to take market share. For US team, is to maximize profit and machines. The existent issue is the machines have some problems. Therefore, the best solution would be training American employees with Japanese employee knowledge for six months and provide guidebooks for future employees. And then US team would pay the final payment for Japanese team, which means, $500,000 of final payment would be paid within six months of two installments on the 15th of the 3rd month and 6th month. Plus, $100,000 would be paid for the dot per inch technology over the next year. All the glitches and issues would be fixed free of charge within their contract period as well. In regard to currency issue, they would use the futures market for all Fx Risk and exchange rates. From this case, we should not just think about the interest of ourselves. In any negotiation case, we must find a way to obtain a win-win situation. The voluntary negotiation of process is to achieve on interest. If we have some problems between our partners and us, we need to try to find and create options and alternatives. To build a good long-term relationship is
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