Steve Jobs: Revolutionary, Iconic and Transformative

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Revolutionary, Iconic and Transformative are only a few characteristics that describe one of America’s most prolific business minds and leaders, Steve Jobs. He epitomized the American dream by organically nurturing an idea into a cultural game-change in the way of movies, music and mobile communication via his mystic Apple Company. How does a person lead a company with more than 50,000 employees and an annual revenue exceeding $100 billion grow 60%...churning hit after hit (Lashinsky, 2011)? An introspective assessment of Steve Jobs’ leadership and management style is necessary, to best answer his influence on Apple’s culture and its dominating success. Revered as the “keeper…of the vision” (Baker, 2013), Steve Jobs exerted both legitimate and expert power as not only the CEO of his NeXT venture and the Apple company, but as a hands on technology leader; overseeing the minute details of a products design and the food to be served in the company’s cafeteria. While those leadership approaches may have offended many associates at most organizations, Jobs had an uncanny yet effective ability to consistently relay his vision to the people which yielded an inspirational appeal of internalization and compliance. Ultimately employees behaviors exhibited that of those committed to Jobs’ transformative mindset, because in Jobs’ words “As every day passes, the work fifty people are doing here is going to send a giant ripple through the universe” (Baker, 2013). Transformative leadership involves inspiring followers to commit to a shared vision that provides meaning to their work while also serving as a role model, creating a vision and aligning staff around that vision, developing their own potential and view problems from new perspectives (Colquitt, Lepine & Wesson, 2013). Jobs relentlessly demanded and encouraged perfection from staff. When creating the film Toy

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