Women athletes have made huge strides since Title IX but there is still room for improvement. The media coverage of female athletes needs to change for all the young girls who look up to these female athletes as role models and the mass media needs to take a more active role and cover male and female sports equally. (Will Anything Change, http://femaleathletes.wordpress.com/, May 5, 2008) The text was directed mostly toward women athlete community, while speaking to any woman who has had experience with the culture of the athlete community also; targeting male and female to understand the discriminating
The close up on Susan Sarandon’s face is used to show how beautiful she is because she uses REVLON. By using her beauty it gives the product credibility and it manipulates people because a famous person is being used and one immediately assumes that the product must be good. Furthermore, alliteration is used. Susan Sarandon’s initials match the initials of the title “Star Style” people will be more compelled to buy the product because she uses it and especially because the words confident and charismatic are used to describe her, again alliteration is shown. The REVLON advertisement use of rhetoric appeals to those who know who Sandra is and like
She is the iconic womanly figure of what woman strive to be and she embodies the vision of earthly love. Modern day marketing companies use her name on products, in an effort to project an air of seduction, beauty and allure. In relation to Landau’s book, I personally asked plenty of my male friends for statistical research off course, asking what they think the best feature of a woman is. Not surprisingly, most men stated that one of the best features of a woman are
Boys sometimes feel the same way about male models. I have heard some people gets so obsessed with the appearance of others, they go to the extreme measures to look the same. Young americans are all about appearance, if it looks good to them they will do whatever it takes to get it. For instance, a couple years ago my sister wanted to be a smaller size and shaped like Beyoncé. She did everything she could.
THE FASHION INDUSTRY AND THE RISE OF EATING DISORDERS Executive summary Context: the number of teenagers suffering from eating disorders is increasing A few decades ago, curvy healthy women were considered as the most divine creature and ideal of beauty. Nowadays, with the power’s expansion of the medias, the skinny model is taking all the magazines covers to lead to a size-zero aspiration of beauty. In the mean time we are assisting to a rise of eating disorders. This tend starts to be concerning as the number of victims does not stop growing. Objective The objective of this report is to provide to the WHO proofs that the fashion industry has a part of responsibility in the rise of eating disorders in the young generation.
The hair should also be properly maintained with the proper products to give you the celebrity look. (Harris & Lester, 2002) The influence of advertising such a physic can be evidently seen in the lives of people. The number of anorexic individuals is rising because people want to attain this ideal slender body. The nutrition sector blames the media for causing people to starve themselves in order to be perfect like the women who feature in
Commercials such as the Hanes commercials show off guys with nearly perfect bodies and make anyone who doesn’t look like him feel like he is not good enough. Since men are constantly wanting to be stronger, some resort to anabolic steroids. Researchers have found that even though the steroids increase muscle mass, bigger does not necessarily mean stronger. Steroids cause many negative side effects, such as decrease in the production of lipoproteins and an increase in risk of heart attacks, strokes, and liver disease (Angier). One effect is increased levels of estrogen in the body, which leads to female-like breast tissue.
Youth Culture is summed up by the beliefs, behavior, styles, and interests of adolescents. Youth culture also has a huge impact on today’s society, and affects many teen girls today. Sociologists have discovered a uniquely American disease that they call “affluenza.” This term refers to the stress and related disorders that develop from Americans need to constantly spend money on materials and possessions to better self-improvement. To be considered ‘pretty’ you have to be a tall white woman with blonde hair and blue eyes. “I am on this stage because I am a pretty, white woman, and in my industry we call that a sexy girl,” says Cameron Russel on her Ted Talk.
Consistently, women are diminished by advertisers to pretty body parts used to sell products, a practice that perpetuates the glorification of this unreasonable ideal of beauty. Women’s bodies have not only become a huge money-maker for advertisers, businesses have picked up on women’s insecurities about their bodies and have capilatized on these insecurities. On one hand, advertisers heavily market weight-reduction programs and present young anorexic models as the paradigm of ideal beauty; on the other hand, the media floods the airwaves and magazine pages with ads for junk food. In 1996, the diet industry (as in diet foods, diet programs, diet drugs) took in over $40 billion dollars, and that number is still climbing (Facts and Figures 1). Young women seem to be especially affected by our culture’s obsession with weight and beauty.
However, in regards to advertising, it is easy to look at an ad and just see the aspects of sexism, but layered on top of this are issues of race, class, and sexuality. For the longest time trends in ads have changed society’s views and perspectives on what is considered beautiful, but in the present, every single ad sends out multiple subliminal messages to the public. In advertisements found in Maxim, Glamour, and Cosmopolitan magazines, it can be clearly seen how the culture of advertisement not only shapes society’s views in terms of gender, but also in regards to race, class, and sexuality. In Maxim magazine there is an ad that fits one of the most common themes found in advertising: the dehumanization of women and how they are viewed as sex objects. However, buried much deeper within the ad, are issues of race