Discuss The Principal Factors That Influence A Stu

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Education is one of the core elements that contribute to the holistic development of a person. Higher education further develops a person’s knowledge, skill and character by going through a learning process. Generally students are centered on the principal factors on the decision of whether or not to go to an institution, rather on the specific reasons why students select a preferred institution. It is important to recognize the principal factors that influence a student’s choice of a tertiary institution to pursue higher education. A student’s choice for achieving a higher education greatly depends on the factors of social, economic and environmental concept. To begin with, one of the major influencing factors on student's choice to pursue higher education is the social aspect. Family tradition can be one of the social factors as family members have attended that institution before. The students may be able to learn more information about the institution from them just to have a fair idea of what to expect when enrolled there. For example, the student may have an elder sibling or parent who can share their knowledge and experience with the student. Thus family expectations can be a motivating inspiration as to why the student wants to go and school at that certain institute. In relation to family tradition, the media is another social reason why students want to go to a certain institution for higher education studies. The influence of mass media on the public is how a tertiary institution shows and gains popularity amongst the high school graduates in comparison to others. For example, through radio, television, and billboards it is showing the students that the institution is well known across the country encouraging them to come and enroll for academic purpose as well as the renowned services provided. Therefore the use of such technology has been an

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