Communications 3703 Assignment 1 Option 2

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Com3703 assignment 1 option 2 2.)Communication and Media Semiotics 2.1) The television programme that I have selected in order to explain code typology is “Dexter”. I will begin by briefly providing theoretical background on the different types of codes in code typology, after having discussed these codes I will put these codes in context to the television programme I have selected. The various type of codes in code typology are as follows: codes of behaviour; signifying codes; analogue and digital codes; presentational and representational codes; elaborated and restricted codes; logical, aesthetic and social codes; and codes of content and codes of form. Codes of behaviour refer to the mannerisms that are expected within society’s norms. Without adhering to a code of behaviour, society would break down into chaos; take for example; a child giving up their seat for an elderly person. Codes of behaviour stem from one generation to the next, with the next generation adapting to current society. Signifying codes are the specific use of a code in a particular sign system. In photography a photographer may capture an image in redscale most often to visually communicate a specific meaning. Analogue and digital codes are two types of codes with meanings that almost coincide with each other. Digital codes are codes that are characterised by their nature of being distinctive and distinguishable, i.e. the digital code has units that may be measured, for example language. Analogue codes are codes that cannot be measured or distinguished easily, the interpretation of movements in dance. Presentational and representational codes are two types of codes that may sound similar but are clearly distinct from each other. Representational codes carry out the purpose in substituting for something else; it may be regarded as iconic or symbolic. A newspaper covers
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