Because the Food and Drug Administration regulates the claims made about foodstuffs, these companies are forced to be creative and come up with witty advertising techniques. In this advertisement for Oscar Mayer bacon, the advertisers use a specific color scheme, skillfully selected words, and a cleverly orchestrated setting to convince the consumer that Oscar Mayer bacon is delectable and superior. Yellow and red are the two most prominent colors in the advertisement. These colors are commonly associated with hunger and a desire for food in the Western world. A prime example of this color usage is the colors of McDonald’s fast food restaurants.
The article “Junking Junk Food”, by Judith Warner, is one that explains two sides to the national obesity problem in the United States. She starts her article by talking about Sarah Palin's objections to the “Obama nanny state” which she believes is out to infringe upon the peoples right to eat whatever they please (401). Glenn Beck is also cited in her paper as objecting to the idea of government regulation. His anger over the issue includes reports of government health inspectors shutting down a 7 year old's lemonade stand (401). With about two-thirds of Americans being obese, the Obama administration has been fighting hard to help Americans with the issue of obesity.
Bradley calls this sneaky strategy “Leanwashing” which is the practice of making a product or service appear healthier that it is through advertising or other forms marketing. In the second paragraph of the blog post Bradley compares Big Food’s use of leanwashing to a snake oil salesman, “Big Food increasingly acts more and more like a snake oil salesman, shilling sugary, salt-laden, fatty processed foods and calling them healthy.” By comparing Big Food to a snake oil salesman, Bradley creates an image of the most unscrupulous salesman pushing false claims about a product and duping everyone in earshot in the mind of the reader. This image created by Bradley effectively undercuts the credibility of Big Food by saying their health claims are just plain fraudulent. In the next paragraph Bradley moves to the advertising and PR agency EnviroMedia which has created and launched the Leanwashing Index. This index judges a food ad, package, or promotion on five different criteria, 1.
But behind the great tasting food and the happy television ads are some very unpleasant news. In Fast Food Nation: The Dark Side of the All-American Meal, the author, Eric Schlosser, investigates the dirty and secret
I agree with Zinczenko on his critical viewpoint on how he looks at the fast food industry. Fast food is part of the blame because most of them are not healthy and are bad for consumers. The calories of a Big Mac, medium fry, and a medium Coke are almost equivalent to the daily intake of these industry’s consumers. Zinczenko uses the analogy of a simple salad we would assume is healthy. Our fast food industry needs to provide these nutritional facts in easy reach for their customers.
Fast food consumption is continuing to completely destroy the nation’s economy and spread disease-causing bacteria all over the world. So the next time someone goes to reach for that cheap and greasy cheeseburger, they should ask themselves this; is a mere six-hundred calorie meal more valuable than preserving the country for future
Obesity has become a serious problem in America, including children. But who is to blame? Is it the kids, fast food, or the advertisements you see on television? Daniel Weintraub, author of “The Battle Against Fast Food Begins in the Home”, states his opinion that it is the parents’ fault. I completely agree with Weintraub and believe that they should take more responsibility.
Tate Roll Period 2 10/9/09 In the article “The Battle Against Fast Food Begins in the Home” by Daniel Wientraub the author states that childhood obesity has been declared as a state of emergency. The Author believes that it is parents, not children, who are to blame for childhood obesity. I agree with the author's statement that parents are to blame for childhood obesity because I have witnessed it within my own family. The article states that teenagers have been filing law suits blaming McDonald's for their health problems. But what these kids do not know is that their parents are actually the ones to blame.
Tyler Marsh Rios-Harris Analysis Comparison “Don’t blame the eater”, “What you eat is your business” In comparing the two short stories I have come to the conclusion that fast food is and has become one of the biggest problems in America. These two separate points of view focus on separate problems and reasons for this fast food mayhem. The first story called “Don’t Blame the Eater” focuses the problems of fast food on the fast food companies. The second story called “What You Eat Is Your Business” leans the problem on personal responsibility rather than the fast food companies themselves. Both the points of view are right in their own way.
P America’s Obesity Crisis Obesity has plagued America. Poor food choices and sedentary lifestyles are two accelerants which continue to fuel this fire. I view this as a lack of responsibility of ones self. As adults, we need to be held accountable for the choices we make. While fast food is convenient and sometimes even more affordable than preparing a meal at home, overindulgence in such behavior is directly linked to adverse health problems.