St. Louis Housing Market Research Plan

2879 Words12 Pages
Market Research Plan: Effect of High Unemployment on St. Louis Housing Market Zach Will BUS369- Marketing Research March 6, 2012 Table of Contents Executive Summary………………………………………………………………p.2 Introduction………………………………………………………………………p.3 Problem Statement……………………………………………………………….p.3 Research Objectives……………………………………………………………...p.3 Review of Relevant Literature………………………………………………....…p.4 Research Methods and Procedures………………………………………………..p.4 Data Analysis and Findings……………………………………………………….p.5 Conclusions and Recommendations………………………………………………p.7 Limitations………………………………………………………………………...p.8 Appendix………………………………………………………………………….p.9-12 Executive Summary Like the rest of our nation, St. Louis has seen abnormally high unemployment rates over the past three or four years. This high level of unemployment has a lot of effects on our economy. The St. Louis housing market has certainly seen its share of impact from unemployment. People are selling their homes at too low of a price, and not many new homes are being built…show more content…
I decided that was too broad of a topic so I narrowed it down to unemployment’s effects on St. Louis’s housing market. Making this switch to focusing just on St. Louis made it essentially impossible to find any scholarly sources or any sources in general for that matter. I would get a ton of information about unemployment, and a ton of information about St. Louis, but nothing that would give me insight about the two together. As a result, I have no information that came from any sources other than a human being. In order to learn about the market and how unemployment relates to it here in St. Louis, I talked with several Real-Estate professionals who were very happy and even excited to help out. I learned a ton about what it takes to own a home, and it most certainly requires a

More about St. Louis Housing Market Research Plan

Open Document