Pan Europa Essay

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CASE 1 (Pan-Europa Foods S.A.) Question 1: In present day, Pan-Europa is trading at a low priced comparable companies. This is because of low-price profitability and a breakdown to get adequate market share for new products. Analysts are encouraging the raiders to buy the stocks of the Pan-Europa. Obviously then they have to follow strategies that increase their stock price. This contains increasing net income and gross sales. Pan-Europa needs to capitalize on their hard earned increased market share. Humbolt and Morin should be leading the charge on this strategy. Because they have more experience about this company and the market. Question 2: Exhibit 3 gives three different ways to look at the data. While the NPV at the minimum accepted ROR contains a risk premium, it doesn’t correct for the varying durations of the project. Instead the best available data would be the Equivalent Annuity that corrects for the project durations. Using this analysis the preferred project would be 11, the Strategic Acquisition. Then following in order would be; Eastward Expansion, Snack Foods, Southward Expansion, Inventory Control System, Artificial Sweeteners, New Plant, Expanded Plant, Automation and Conveyor System, Expand Truck Fleet, Effluent Treatment Program (which has no NPV). But NPV of the strategic acquisition, Eastward expansion, and Snack foods should be used. Because, their IRR, NPV at minimum ROR and the minimum acceptance ROR is more appropriate than others. Question 3: There are many aspects that could invalidate the simple NPV analysis of the projects. They includes; risk, incompatibility with the corporate strategy, resource availability, impact on brand or corporate image, quality and certainty of the data used for analyzing the various projects, synergies between the projects, regulatory issues including health, safety, and environmental, political

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