Knowing the internal and external factors as a manager can make the difference between success and failure of a business. Managers should be flexible when making decisions within an organization. The organization I have selected is my friend’s business, a local automotive shop. His shop is growing and business is very busy. Constant improvements are being made in all areas of his business in order to help it succeed.
Food cost managers will generate sales forecasts to reduce the carrying costs of inventory. Perpetual inventory management will track all in store inventory transactions. This includes ordering, receiving, selling, cycle counts, and inventory adjustments. An automated inventory system would allow Kudler fine foods to meet current and future customer demands. This would also save money on hiring and training employees to order products for the stores.
5/2/13 BSA/310 Frequent Shopper Program Kudler Fine Foods created a frequent shopper program which gives customers incentives to continue shopping there. Their rewards are determined by how much is spent on groceries and how frequent purchases are made. “Frequent Shopper Program proves the ability to gather data for marketing programs and run promotions for the loyal customers.” (Frequent Shopper). Web based advertising would allow for major cost reduction and provide helpful and effective consumer awareness about said products. In order for Kudler Fine Foods to develop a functioning frequent shopper program, it must track and monitor consumers shopping behavior.
Analysis within a business should serve as a vital function. Enabling Kundlers to compare along with identify various similarities and differences of marketing strategies. This should be true for their own business and their competitors. The overall goal is ultimately to design an ongoing profile that shows the competitor’s possible strategies and responses in change the industry. Viewing Kudler Fine Food site from a consumer perspective shows their site is user friendly, easy to navigate, and has no broken links on the web page.
The external stakeholders are dietitians and health care professionals, customers & suppliers, industry, nongovernmental organizations, and investors. The Company’s SWOT Analysis Strength * Strong brand portfolio aided by appropriate investments in brand building * Focus on product innovation helps to retain customers and improves the product mix * High market brand recognition * Good cost control strategies
Kudler should have a clear idea of what the data is to be used for and how it is to be treated. “Sure, a customer database has value, and a company can maximize that value in any number of ways -- growing the database, mining it, monetizing it. Marketers can be tempted, despite pledges about privacy, to use collected information in ways that seem attractive but may ultimately damage relationships with customers.’ (Davenport, et al, 2007) It is important to their success as a business that Kudler Fine Foods maintain their relationship with their customers. And by this they should maintain positive relationships with all of their customers. “Market analytics allow companies to identify their best and worst customers and, consequently, to pay special attention to those deemed to be the most valuable.
MGMT 591: Leadership and Organizational Behavior Project Proposal Overview of Organization The organization that will be the topic of discussion in my final project paper is Refreshed Fleet Equipment and Repair (RFEP). RFEP is a private entity company whose headquarters are in Sun Vally, CA. RFER mission reads: Our mission is to provide high quality care and services to our customer and to be profitable in the process. Refreshed Fleet, Inc. is also committed to maintaining excellence, respect, and integrity in all aspects of our operations and our professional and business conduct. We strive to reflect the highest ethical standards in our relationships with consumer, customers, and shareholders.
Complex retail IT systems help Greggs management monitor store and product performance, manage cash flows from the tills and deal directly with ingredient and other key suppliers. 10 One of the founding principles of Greggs is that the business put people first. Greggs are passionate in their belief that if the business treats its people correctly, they will treat customers with similar consideration. As well as giving staff an enjoyable place to work with good career prospects, Greggs also look to fairly reward all its employees. A number of pay schemes and fringe benefits are on
Marketing also can be defined as an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders (Kolton & Keller, 2009). According to Business Dictionary (2010), marketing is “the management process through which goods and services move from concept to the customer. As a practice, it consists in coordination of four elements called 4P's: (1) identification, selection, and development of a product, (2) determination of its price, (3) selection of a distribution channel to reach the customer's place, and (4) development and implementation of a promotional strategy” (Marketing, para. 1). The need for marketing was created by the need to exchange items with others in
Dick’s has long enjoyed and valued its reputation of adhering to the highest principles of fairness and integrity in our business relationships. We want to avoid even the appearance of impropriety at all times. In doing your job, you are responsible for abiding by Dick's Sporting Goods’ (the “Company”) policies and all local and national laws in all states and countries in which the Company does business. You are responsible for knowing and following the laws and policies that relate to your job, including the policies in the Code of Business Conduct and Ethics (the “Code”) and all other Company policies, including but not limited to Policy and Procedure manuals, Associate Handbooks, etc. Violating these policies may result in corrective action including, without limitation, termination of employment of your services with the Company, recovery of damages and the filing of criminal charges.