Sports Obermeyer Essay

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Sport Obermeyer, Ltd. Presented by: Jon Baker & Marc Schwartz Case study example using various data analysis tools. Developed with a partner Includes recommendations and improvement opportunities. Presentation Topics  Company History  Problem Statement  Analysis  Recommendation  Summary & Conclusions  Future Considerations 2 Company History Problem Statement Analysis Recommendation Summary & Conclusions Future Considerations  Sport Obermeyer Ltd,   Company History A high end fashion skiwear design and merchandising company head quartered in Aspen, Colorado. Klaus Obermeyer  Born in Germany in 1919  Aeronautical engineer apprenticeship at age 16  Emigrated to the U.S. from post war Germany in 1947.  Became a ski instructor at the Aspen, Colorado ski school.  Designed ski wear for students out of necessity.  Utilized his engineering experience to create the first goose down vest from an old comforter & introduced turtlenecks and wind shirts in the US.  Key in developing an early sunscreen lotion, 3 Company History Problem Statement Analysis Recommendation Summary & Conclusions Future Considerations Obermeyer Innovation Ski boot- soft comfortable inside strong durable outside Turtleneck shirt High altitude sun tan lotion Mirrored sunglasses For UV protection Klaus had no intention of revolutionizing skiwear; he simply wanted to allow people to have more fun on skis. Nylon wind shirt 4 Company History Problem Statement Analysis Recommendation Summary & Conclusions Future Considerations  Obersport Ltd.     Joint venture in 1985 by Klaus Obermeyer and Raymond Tse to coordinate production of Sport Obermeyer products in the far east. Responsible for fabrics and component sourcing for Sport Obermeyer

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