His primary arguments seemed to be examples of his own difficulties. He states “Immersing myself in a book or a lengthy article used to be easy…That’s rarely the case anymore.” He continues to write of how his mind starts to wander after a few pages, and he looks for something else to do; reading has become a struggle. Carr says the culprit is the Internet itself, basing his accusation on how in today’s society we can obtain information after just a few minutes on the Net. The media today has started to give us information in as limited amount of words they can allow, so we as users can skim the information we desire then move onto the next sliver of info. He believes our minds have been altered to expect all information the way the Net hands it out: “in a swiftly stream of moving particles,” as he put it.
Greenfield outsourcing is all about is the corporate change without hiring any external employees or service providers. In other words, the company like Nike in our case may hire independent contractors or startup companies to provide some services that the company did not do inhouse (Caroselli, 113). The following essay will speak about the NIKE company and its outsourcing business practices that although proved to be very profitable for Nike at some point of time would attract international attention with respect to the ethics involved in the corporate management, working conditions and compensation. According to corporate
He compares and contrasts how his life was with the Web and without it. For example, “Just as Microsoft Word had turned me into a flesh-and-blood word processor, the Internet, I sensed, was turning me into something like a high-speed data-processing machine, a human HAL (325). The Web has changed him in such a way that he felt like a machine. He wanted to stay connected, therefore, he would yearn to check his e-mail, click links, or explore on Google. He noticed the Net was having a much stronger influence over him than his PC ever had (324).
He says that as the internet becomes our primary source of information, it is affecting our ability to read books and other long narratives. This process of rewiring our brains carries the danger of crushing human experience. The author uses many specific examples and statistics to demonstrate his point of view. Carr argues whether our reading and writing habits may be affected by the search engines on Google. He explains how people are on a disadvantage when they rely on e-books rather than books.
MKT 544: Week 1 Individual Assignment - Building A Brand [] MKT/544 November 26, 2012 MKT 544: Week 1 Individual Assignment: Building a Brand Google is a company that I am very familiar with and the brand is built on word of mouth advertising and name recognition. John Battelle (2012) suggests that Google will make a corporate decision to become seen as a software brand rather than as “just a search engine.” When consumers think of Google they do not envision software brand, consumers’ think of a resource to search and find things. The acquisition of YouTube increases the search potential of Google. In order to examine Google’s effort in brand building we must define what a brand is. Duncan (2004) suggests that a brand is a perception resulting from experiences with, and information about, a company or a line of products.
What is meant by this is sites such as Google or Facebook give us free services, or so we think, but what is really happening is they collect our personal information and sell them to businesses so they can use it to lure us into buying their products through specialized ads. In my opinion, this is a smart business tactic, although not the best. Just because we give out certain interests we have, it doesn’t mean that it’s the only interest we have. It would be much smarter to give a variety of ads so that people are open to looking at something they didn’t even know that they may need or enjoy. There is only so much you can give us of something we already
Search engines are comprised of millions of information that everyday people have uploaded or placed onto the internet. When it comes to academic research, we want to make sure that the information doesn’t come from every Tom, Joe, and Harry, because every Tom, Joe, and Harry is not always correct. Academic research is based upon the reliable information that we find according to the credibility of the source that we gather the information from. This is where Ashford’s University Library comes into play. The Ashford University library is a digital database that has reliable and credible information that has been approved by scholarly advisors, peers, and others that have gained valuable experience in that field of
With so many people around the world entering information online, there was a need to properly categorized data so it can be found by the search engines. Google, Bing, and Yahoo the major players on Internet search engine employed algorithms to help users to find information. Search engines created ranks to classified information, as a means of separating professional written articles from armatures. Perhaps, the most significant metric used by search engines is authority; it measures the degree of information on a specific keyword or term. Some of the metrics used to rank web 2.0 applications are the unique monthly visitors, Alexa rank, the number of users, and quality of
Also, the Internet affects our brains. Our thoughts, memories and our characters always go with our concentrating abilities. So people who spend a lot of time on internet have low understanding, thinking,
By using the internet as a resource, we depend on it by quickly finding answers to all our questions in a matter of minutes which changes how we process information. Carr states that we become too dependent and almost expect to find answers so quickly since it sensually serves its purpose of being convenient to people who are trying to get answers right away and eliminate having to read longer texts. Carr, Nicholas. “Rural>City>Cyberspace: The Biggest Migration in Human History.” The Norton Field Guide to Writing with Readings. Ed.